Table of Content
1.1 Company background
1.2 Dedine of Business Ethics
2.0 Identification of Ethical Dilemmas
2.1 Dilemmas 1
2.2 Dilemmas 2
2.3 Dilemmas 3
3.0 Evaluation of the Ethical Dilemmas option 1or option 2
3.1 Dilemmas moral standerd
4.0 Evaluation of best practices
4.1 Best practices 1
4.2 Best practices 2
Tesco was founded in 1932, is the largest retail company in the United Kingdom, is also one of the world's three major retailers.In addition to the 691 shopping malls in the United Kingdom, 42% of the company's shop is located in Central and Southeast Asian countries, is the internationalization of the supermarket giant
Tesco Group's 2004 fiscal year ended February 26, 2005, Tesco's profit before tax grew by 21 percent to 2 billion pounds. 37 billion pounds in sales growth of 12% over the previous fiscal year. Christmas shopping in the end of 2004, Tesco purchased more to attract a large number of excellent customer makes its the old rivals J.Sainsbury array and William Morrison Supermarkets PLC eclipsed. Due to the excellent performance of the company, the CEO of Tesco in 2004 by Fortune magazine as the annual European businessmen. Tesco also established under the leadership of Terry's the status of the world's third largest retailer, immediately after Wal-Mart and Carrefour.
Dedine of Business Ethics
Business Ethics is the behavior that a business adheres to in its daily dealings with the world. The ethics of a particular business can be diverse. They apply not only to how the business interacts with the world at large, but also to their one-on-one dealings with a single customer.
Many businesses have gained a bad reputation just by being in business. To some people, businesses are interested in making money, and that is the bottom line. It could be called capitalism in its purest form. Making money is not wrong in itself. It is the manner in which some businesses conduct themselves that brings up the question of ethical behavior.
Good business ethics should be a part of every business. There are many factors to consider. When a company does business with another that is considered unethical, does this make the first company unethical by association? Some people would say yes, the first business has a responsibility and it is now a link in the chain of unethical businesses.
Many global businesses, including most of the major brands that the public use, can be seen not to think too highly of good business ethics. Many major brands have been fined millions for breaking ethical business laws. Money is the major deciding factor. 2.0 Identification of Ethical Dilemmas
Is the issue easily resolved with logic?
Is the issue easily resolved emotionally?
Is the issue an ethical one?
Marketing Ethics are the standards or moral principles governing the marketing profession.
Marks & Spencer step in the era of the eo-plan and with it a sense that a sustainable business model to broaden the range of retail and manufacturing industries. M&S is committed to doing the right thing for their customer, colleagues, shareholders, suppliers, the environment and local communities. M&S brand values of Quality, Value, Service and Innovation of their product and service. M&S follows values of loyalty and confidence for all customers above all else. M&S always make sure that labelling, advertising and other forms of communication are clear honest and accurate and will always work to respect cultural and ethical beliefs. M&S products are sourced from around the world, respecting
Third party and design integrity so that customers can get with the best quality products with competitive prices. All suppliers are complied with M&S Global Sourcing Principles and recognises international standard in Ethical Trading Initiative Base Code.
As Tesco is a brand name in the...
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