Big Data Sap Hana
WHITE PAPER
Big Data: Trends, Strategies, and SAP Technology
Sponsored by: SAP
Carl W. Olofson Dan Vesset
August 2012
THE DAWN OF THE INTELLIGENT ECONOMY
The intelligent economy has arrived. The convergence of intelligent devices, social networking, pervasive broadband communications, and analytics is redefining relationships among producers, distributors, and consumers of goods and services. The growth in volume, variety, and velocity of data has created new challenges and opportunities.
The information access, analysis, and management challenges of the intelligent economy can overwhelm organizations unprepared for the emerging changes. In this environment, it is not only access to data but the ability to analyze and act upon it that creates competitive advantage in commercial transactions, enables sustainable and secure management of communities, and promotes appropriate distribution of social, healthcare, and educational services.
In This White Paper
This IDC white paper discusses the emerging technologies of the Big Data movement. It breaks out these technologies according to their most effective roles and use cases. It also discusses why Big Data has become so important at this time and how Big Data can help enterprises reach their business goals. It considers the challenges created by Big Data and how they can be met. It identifies the relevant technology offered by SAP and shows how those technologies can help enterprises effectively leverage Big Data to their advantage.
Drivers of Big Data: Why Now? What's New?
Commercial and public sector organizations are driven to invest in Big Data solutions for various reasons that span all business processes. Although data generated by social media sites garners the most attention at Big Data conferences and in press articles about Big Data, it is the analysis of operational data that is the biggest driver for using Big Data solutions (see Figure 1).
However, putting aside the rank order of the results
Big Data: Trends, Strategies, and SAP Technology
Sponsored by: SAP
Carl W. Olofson Dan Vesset
August 2012
THE DAWN OF THE INTELLIGENT ECONOMY
The intelligent economy has arrived. The convergence of intelligent devices, social networking, pervasive broadband communications, and analytics is redefining relationships among producers, distributors, and consumers of goods and services. The growth in volume, variety, and velocity of data has created new challenges and opportunities.
The information access, analysis, and management challenges of the intelligent economy can overwhelm organizations unprepared for the emerging changes. In this environment, it is not only access to data but the ability to analyze and act upon it that creates competitive advantage in commercial transactions, enables sustainable and secure management of communities, and promotes appropriate distribution of social, healthcare, and educational services.
In This White Paper
This IDC white paper discusses the emerging technologies of the Big Data movement. It breaks out these technologies according to their most effective roles and use cases. It also discusses why Big Data has become so important at this time and how Big Data can help enterprises reach their business goals. It considers the challenges created by Big Data and how they can be met. It identifies the relevant technology offered by SAP and shows how those technologies can help enterprises effectively leverage Big Data to their advantage.
Drivers of Big Data: Why Now? What's New?
Commercial and public sector organizations are driven to invest in Big Data solutions for various reasons that span all business processes. Although data generated by social media sites garners the most attention at Big Data conferences and in press articles about Big Data, it is the analysis of operational data that is the biggest driver for using Big Data solutions (see Figure 1).
However, putting aside the rank order of the results