• Describe the culture of the organization.
• Discuss the types of communication this organization uses for internal and external communication.
• The extent to which communication in an organization is determined by the organization’s culture.
• Do the espoused values of the selected organization align with its enacted values?
BCOM230: Business Communication for accountants
Behavior and communication paper
Apple
“Apple Inc.” which was formerly known as “Apple Computer Inc.” is a consumer electronics company with its base worldwide. The company designs, develops and sells computer software’s like IOS as well as computer …show more content…
However, at the same time he ensured that people close to him internalize his espoused values like the attention to detail, the secrecy, the constant feedback, simplicity, specialization--into processes that will safeguard “Apple 's” excellence far into the future. One can safely call the culture of the company as “rigid” however; despite of its rigidity, turnover rate is relatively low. Though, values are largely espoused and enacted by one person in the company yet he has ensured that his cultural beliefs and teachings are collected and preserved for future interpretation and reference. (Lashinsky, 2011) Communication is the most critical aspect of a company’s performance. Internally, “Apple” holds weekly meetings to ensure that everyone is on the same page and all are working towards one project. Everything inside the organization is well defined and well communicated through action plan where each activity and person responsible for that activity is defined. Communication is direct and formal within the company. (Lashinsky,