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Bajaj Allianz Life Insurance Mba Project

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Bajaj Allianz Life Insurance Mba Project
CONTENTS Acknowledgement
CHAPTER-1

INTRODUCTION o Need of the study. o Value addition to organization o Value addition to self o Objectives o Limitations o Methodology

CHAPTER-2 o Promotional events o About child Gain o Company profile

CHAPTER-3 o On the job training
CHAPTER-4
o Data Analysis o Findings o Recommendations o Conclusion o Questionnaire
Bibliography

NEED OF THE STUDY

To analyze the concept of insurance better and for making customer awareness analysis towards insurance. First a sample survey should be done on these things to know the awareness level of customers in this regard and by this the satisfactory levels of the existing investors who have already invested in life insurance.

There is more competition in this industry so there is a need to retain the customer with the organization. So to sustain in the market the company has to follow various strategies by attracting new investors and to retain the existing investors.

Value addition to Organization 1) The organization can estimate the satisfactory levels of existing customers in life insurance. 2) The Organization can know about the potential investors, who are interested and going to invest in life insurance in the near future. 3) They can know about Asset Management Companies, which people prefer to invest. 4) The Organization can do more business with this

Value addition to myself: 1) We will get Industry exposure. 2) We can know about level of awareness about life insurance in people. 3) We can know about the satisfactory levels of existing investors 4) We can trace out the future investors

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