Aristocrat Case Summary

The modern gaming equipment manufacturing industry has altered dramatically over the last three years as mergers and acquisitions has diminished the number of competitors. After the consolidation of the industry, Scientific Games and IGT rose to the top of the food chain and became the leading competitors of Aristocrat (1). Based on industry news, one significant competitive advantage that Aristocrat holds over the key players is the ability to not implement cost cutting measures like IGT and Scientific Games who plan to cut cost by $240 million $235 million, respectively. While Aristocrat has numerous advantages, they are certainly areas where the competition holds the upper hand.
The most significant known advantage that may take decades