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Apple Incorporated: Financial Analysis

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Apple Incorporated: Financial Analysis
WRITING ASSIGNMENT: FINANCIAL ANALYSIS

FIN 534 – Financial Management
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Abstract
The focus of this analysis is to perform a thorough examination of Apple, Inc.’s financial performance over the past three years and its growing success since being founded in 1976.
Apple’s main focus is on design, manufacturing and marketing of personal computers, peripherals, computer related software, digital music player and related accessories, and is maintained by. The portfolio of company is structured around Mac computing systems, iPods, iPhones and servers. Apple has made drastic financial strides over the past few years, which can be easily illustrated through this analysis. The company recorded revenue over 2009, 2010, and 2011 as $42,905, $65,225, and $108,249. With these increasing numbers year after year, Apple has blown away the industry averages while becoming a true contender in the fight against Microsoft, IBM, Dell and Hewlett-Packard. In choosing a company for the analysis the decision was clear because of the apparent strength of Apple as a company and the success that they are realizing during these tough economic times. Consumers are still looking to buy Apple products like MacBooks and iPhones even though times are tough, there is still the strong desire to get the latest and greatest technology no matter the cost.

Apple Incorporated: Financial Analysis

Apple Incorporated (NASDAQ: AAPL) was founded in 1976 by Steven Wozniak, Steven Jobs and Ron Wayne based in the comfort of Jobs’ garage and is now headquartered in Cupertino, California employing over 40,000 personnel. Apple’s current operations are based on the design, manufacturing and marketing of PCs (personal computers) and software related to it. Its newest endeavors brought them into offering a business of portable music players, accessories and services. The products and services of company include an entire line of Macintosh desktops and laptops; iPod



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