Appex case

Organization Management
“Appex Corporation”

Presentation “Appex Corporation” – Group B21 – October 14, 2013

Agenda
1

Background Information

2

1.1

Appex Corporation

2

1.2

Shikhar Ghosh

3

1.3

Appex Issue (1988)

4

2

Ghosh’s Callenges

5

3

Implemented Structures

6

3.1

Circular Structure

6

3.2

Horizontal Structure

7

3.3

Hierarchical & functional Structure

8

3.4

Product Team Structure

9

3.5

Divisional Structure

4

Final Solution & Structure Suggestion

EXHIBIT

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Presentation “Appex Corporation” – Group B21 – October 14, 2013

1

1.1 Background Information
• Appex Corporation
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founded in May 1986 result of the merger between Appex Inc. and Lunayach Communication Consultant small technological company entrepreneurial, technology-driven employees (1988): 25 revenue (1988): $2 million provides management information systems for Carriers
- Intercarrier Services (ICS)

- Cellular Management Information System (IS)
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1990, Business Week: Appex fastest growing high-technology company in US

EXHIBIT

Presentation “Appex Corporation” – Group B21 – October 14, 2013

2

1.2 Background Information
• Shikhar Ghosh
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recruited in May 1988 graduated at Harvard Business School
8 years as a consultant at BCG, just promoted as a partner specialty: organizational structure eager to work in a small company

EXHIBIT

Presentation “Appex Corporation” – Group B21 – October 14, 2013

3

1.3 Background Information – Appex issue (1988)
• Situation when Ghosh joined Appex
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workload began to seem overwhelming fast increasing number of employees looseness of the structure atmosphere went from entrepreneurial to chaotic spending cash quickly and not monitoring its expenses losing money rapidly volume of customers & orders had increased >company could not handle the