Agro Business Plan

Topics: Milk, Dairy, Marketing Pages: 13 (3783 words) Published: June 14, 2012

“FarmX Agro Ltd.” is an agro based company that offers high quality agro based poultry, dairy and food products to both domestic and foreign market. All products will be processed and packed to be distributed in the market in competitively reasonable price. There will be FarmX’s own production farms and processing centers in different districts of Bangladesh. However, Processed poultry, Dairy and animal food are the main products of our company.

Our farms of FarmX will predominantly be located in the rural areas around our country but targeting both National and International customers. However, we will have a number of strength, weaknesses, opportunities, Threats in the way of our business. So, it’s important to determine such things and analyze our whole business process. A proper marketing plan is significantly necessary for customer orientation and marketing process. Although building up a corporate reputation in the agro industry is mandatory to set up such agro business.

Implementing information systems in FarmX is essential for creating successful, competitive business managing, global corporations, adding business value and providing our agro products to our target customers. Investment in IS worth till the company exists. However, Different types of information systems (TPS, MIS, ESS, and DSS) would be implemented for the accurate control and maintenance by different levels of the organization.

Finally, FarmX has to come up with an estimated primary financial budget of the entire business process. Most importantly, FarmX must have to maintain with an evaluation of the rivals of the agro industry.


FarmX Ltd. provides high-quality, hygienic, farm-fresh agro based products for both customers from Bangladesh and Abroad. We offer Agro products reflective of the rapid advancements in technology and a growing need for quality. Our company FarmX is dedicated to hassle free poultry, Dairy and food products in which our customers can enjoy all of the benefits of safe, attractive, and inviting products. Unlike many other agro companies that are solely concerned with turning profits, our primary objective is to maintain the highest level of customer satisfaction that is achievable. Customer safety, happiness, and comfort are our main goals. FarmX’s maintain competitive market prices, while working toward expanding products, and increasing total profits earned. Within the company we will strive to work as a cohesive, harmonious unit focused on exemplifying our mission. Just as customer satisfaction is an intricate part of our success, so is employee satisfaction. That is why the founders of our company believe that employee satisfaction will make the company a success and will be the key to their longevity. Initial focus will be to buy and develop different farms from different locations around Bangladesh. We will enhance product quality and product number so as to meet FarmX’s standards and increase long-term assets and income. Our FarmX farms will predominantly be located in the rural areas around our country but targeting both National and International customers. We foster the ideals of the importance customer needs along with healthy and understanding relationships and a professional commitment to satisfaction.


Bangladesh is primarily an agrarian economy. Agriculture is the single largest producing sector of economy since it comprises about 30% of the country's GDP and employing around 60% of the total labor force. The performance of this sector has an overwhelming impact on major macroeconomic objectives like employment generation, poverty alleviation, human resources development and food security. So, investment in agricultural based business is not a bad idea, but a giant organization must have to be very careful and aware about their entire business process. Farming, producing, manufacturing and exporting different kinds of agricultural based...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Essay on Plan to Fail or Fail to Plan?
  • Sources of Business Ideas Essay
  • Essay on Simple Business Plan Outline
  • Essay about BUSINESS PLAN
  • Business Plan Essay
  • Business Plan Essay
  • Essay about Business Plan
  • Essay on Business Plan

Become a StudyMode Member

Sign Up - It's Free