1984 Propaganda

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1984: Propaganda and Persuasion
A) The 5 examples of different techniques of propaganda and persuasion from 1984 are: * Glittering Generality- emotionally appealing words that are applied to a product or idea, but present no concrete argument or analysis. * Ad Hominem- Attacking one's opponent, as opposed to attacking their arguments * Milieu Control- An attempt to control the social environment and ideas through the use of social pressure. * Bandwagon- Appeals attempt to persuade the target audience to join in and take the course of action that everyone else is taking. * Cult of Personality- when an individual uses mass media to create an idealized and heroic public image.

1) I. “WAR IS PEACE” “FREEDOM IS SLAVERY” “IGNORANCE IS STRENGTH”. (Orwell 4). II. “As usual, the face of Emmanuel Goldstein, the Enemy of the People, had flashed onto the screen. There were hisses here and there among the audience. The little sandy-haired woman gave a squeak of mingled fear and disgust”. (Orwell 11). III. “BIG BROTHER IS WATCHING YOU” (Orwell 2).

IV. “We do not merely destroy our enemies; we change them.” (Orwell 253). V. “2 + 2 = 5” (Orwell 290)

2) I. Glittering Generality
II. Ad Hominem
III. Milieu Control
IV. Bandwagon
V. Cult of Personality

3) I. The Glittering Generality quote satisfies the 4 criteria for propaganda by persuading people with catchy slogans, announcing it to all citizens, follows the Big Brother agenda, and has faulty reasoning and emotional appeals. II. The Ad Hominem quote satisfies the 4 criteria for propaganda by persuading people that Goldstein is a bad person and that they should be enemies with him, it applies to all citizens, follows the Party’s agenda by convincing people to be enemies with their enemies, and it has emotional appeals and faulty reasoning, just to gain power as a nation. III. The Milieu Control quote satisfies the 4 criteria for propaganda by persuading people that they shouldn’t be secretly rebellion against the Party because Big Brother is always watching you, it applies to all the citizens, follows the Big Brother agenda, and has emotional appeals. IV. The Bandwagon quote satisfies the 4 criteria for propaganda by persuading people that if they have thought crime they won’t anymore once they catch them and is also saying that the Party is the best nation by changing people, it applies to all people that suspiciously look like they have thought crime or people from other unions, who they are recruiting, to change them, the quote follows the Party’s agenda, and has emotional appeals. V. The Cult of Personality quote satisfies the 4 criteria for propaganda by persuading people that no matter what history and math say, the Party is always right, it applies to all citizens; it follows the Party’s agenda, and has faulty reasoning.

B) Propaganda in 1984 that is similar to the world today. * Beautiful people
* Demonizing the enemy
* Flag-waving
* Managing the news
* Name-calling

1) I. “We are the dead. Our only true life is in the future.” (Orwell 176). II. “As usual, the face of Emmanuel Goldstein, the Enemy of the People, had flashed onto the screen. There were hisses here and there among the audience. The little sandy-haired woman gave a squeak of mingled fear and disgust”. (Orwell 11). III. “The choice for mankind lies between freedom and happiness and for the great bulk of mankind, happiness is better.” (Orwell 271). IV. “It's a beautiful thing, the destruction of words.” (Orwell 51). V. “I enjoy talking to you. Your mind appeals to me. It resembles my own mind except that you happen to be insane.” (Orwell 259).

2) I. Beautiful people
II. Demonizing the enemy
III. Flag-waving
IV. Managing the news
V. Name-calling

3) I. Like our world the quote of beautiful people on propaganda is persuading people that their country is the best, by saying they are thinking of their future, it applies to everyone, it...
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