Chapter11 Evaluation of Media: Television and Radio 11.1 Television 1. It has often been said that television is the ideal advertising medium. Its ability to combine visual images‚ sound‚ motion‚ and color presents the advertiser with the opportunity to develop the most creative and imaginative appeals of any medium. 2. Advantages of Television a) Creativity and Impact i. TV provides for presenting the advertising message. ii. Television is also an excellent medium for demonstrating a product or
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1 Values portrayed on Reality Television April 25‚ 2011 VALUES 2 Values Portrayed on Reality Television Reality is a genre of television wherein the situations‚ dramatic‚ comedic or otherwise are non-scripted and the people involved are ordinary “real” people and not professional actors. Even though you may not be a fan of television‚ you cannot deny that reality TV is here to stay and yes‚ there are genres of Reality television where positive values are portrayed. In an
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the record books. For three days straight‚ the young Sarnoff decoded messages from the sinking ship from his office in New York (Wells 36). The Titanic broadcast was groundbreaking‚ because it showed and economically profitable way by which radio could be used as a medium of mass communication for ordinary families (Wells 36). By 1930 transmitters were popping up in cities around the nation. A record 30 million households had a set‚ and the one set per household was becoming a reality (Wells 42)
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ABSTRACT In today’s modern world television is the most popular and recognized form of media. Most homes in the world own a television‚ big or small they lay in their lounges connecting them to the outside world. It is a type of technology many of us cannot imagine living without. It has its advantages and disadvantages just like all other existing factors and this is illustrated in this essay. It can be an educational and a multi sensory communication devise that takes up our time and also contain
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The Impact Reality Television Has On Our Youth Misty Stouffer ENG 122 Marnie Nollette April 18‚ 2011 The Impact Reality Television Has On Our Youth Television serves nearly 30 hours of entertainment to children 8 to 18‚ weekly. Reality television is a phenomenon that is sweeping the globe. These programs are widely viewed by kids‚ tweens‚ and teens. Many of these kids idolize reality stars and mimic their every move and their vocabulary. This alleged reality is negatively affecting the well-being
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Almost 90 years ago‚ the invention of television began with the story of 11 year-old boy‚ Philo Farnsworth. Unlike other boy‚ he was the smartest one and started developing his talent‚ especial in electricity‚ very early in his life. First of all‚ he was the first member in his family who discovered the electricity while they were traveling to find the new home. And in this land‚ he had a chance to get involved with every electric machine that he had known only from the books. In the new home‚ he
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ESSAY 2 The question “do you think that ease does not challenge us and that we need adversity to help us discover who we are” suggests that tough challenges reveal our strengths and weaknesses. In other words‚ hardships can often lead us to examine who we are and to question what is important in life. In my opinion‚ frequent adverse conditions‚ help us disclose our inner feelings and stamina to outer world. Throughout the society and in life‚ the evidence to support my viewpoint is
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Effects of Watching Television In a recent cartoon‚ one character said to another‚ “When you think of the awesome power of television to educate‚ aren’t you glad it doesn’t?” It’s true that television has the power to educate and to entertain‚ but unfortunately‚ these benefits are outweighed by the harm it does to dedicated viewers. Television is harmful because it creates passivity‚ discourages communication and presents a false picture of reality. Television causes viewers to
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Negative Effects of Television In the argumentative essay “T.V. Addiction” by Marie Winn‚ Winn relates watching television to having an addiction with drugs and alcohol. The television experience allows us to escape from the real world and enter into a pleasurable and peaceful mental state. When it comes to television‚ Marie asks the following question: Is there a kind of television viewing that falls into the more serious category of
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South Park is just one of many new shows that involve this sort of high end entertainment and they are taking the television ratings by storm. This show‚ along with others of its nature such as Family Guy‚ The Simpsons‚ and King of the Hill are all extremely controversial in nature and in regards to the situations portrayed on the television screen. These shows have become consistently more obnoxious‚ racial‚ and detrimental in content that it has caused major concern with viewers of all statures‚ whether
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