1.1 INTRODUCTION Tourism is a travel for recreational‚ leisure or business purpose. The World Tourism Organization defines tourists as people travelling from one place to another and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes. The importance of tourism‚ as an instrument of economic development and employment generation‚ particularly in remote and backward areas‚ has been well recognized the world over. It
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Impact of the Tourism Industry to the Environment: A Philippine Situation A Term Paper Presented to Mr. Lawrence Icasiano English Language Area De La Salle Lipa In Partial Fulfillment of the Requirements for COMSKI2 Second Semester‚ School Year 2013-2014 By Donna L. Abellon Mary Joyce P. Plata Background of the study Introduction The tourism industry can pose a threat to the environment‚ if changes made to it are not sustainable and are irreversible. This paper is
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Close analysis of case study shows that environmental impacts as well as sociocultural effects have prevented the economic benefits that local communities have received. It is absolutely a fact that tourism has brought a variety of economic benefits to local communities. First of all‚ it creates employment from local people. According to Duval (2004b‚ 4)‚ Caribbean tourism is on the way of development‚ which accounts for over 15 percent of the region’s occupation and nearly 6 percent of its GDP
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Chapter Eight Ecotourism in India Mohan Krishen Khanna Introduction India‚ a country situated in south Asia‚ is of subcontinental dimension with a population of over one billion people. India is primarily an agricultural economy with a vast range of crops. The livelihood of over 60% of the population continues to be based on agriculture. Of late‚ there has been a growing trend of urbanisation and diversification away from agriculture. The industrial sector is now playing a larger role in
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Project Title: Tourism Marketing Name of the Student: Tapabrata Bhattacharyya Roll Number: EEPM -05- 027 Professor: Dr. Atanu Adhikari Table of Contents 1. Project Scope 2. Indian Tourism Statistics 3. What is Marketed 4. Evolution of Tourism in India 5. Why Tourism Marketing 6. Accessing Market opportunities and customer values in Tourism Marketing 7. Segmentation in Tourism Marketing 8. Tourism Marketing Positioning 9. Competition in Tourism Marketing
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current scenario of Medical Tourism and also to get an overview of the healthcare industry in India. The survey also aims at finding out the performance of various hospitals in the region based on certain parameters and criteria’s to judge the market viability of medical tourism. But in order to full appreciate the survey one needs to understand the term Medical Tourism ad the current Indian and Global scenario of Medical tourism and its practices in India. Medical Tourism (also called medical travel
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HOW CAN INDIA MARKET ITSELF TO REMAIN POPULAR AS A DESTINATION FOR MEDICAL TOURISM Submitted by: M V SOUMYA ABSTRACT India is becoming one of the favourite destinations for Medical tourism globally. Indian medical tourism is drawing the attention of foreigners with its core competencies. India offers a wide array of services in this field right from providing holistic healthcare services to cultural warmth. It would require a strong support from the Government and
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CHAPTER .1 Introduction Medical tourism in India After the silicon rush India is now considered as the golden spot for treating patients mostly from the developed countries and Far East for ailments and procedures of relatively high cost and complexity. India is also aggressively promoting medical tourism in the current years -and slowly now it is moving into a new area of "medical outsourcing‚" where subcontractors provide services to the overburdened medical care systems in western countries
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TOURISM DEVELOPMENT IN INDIA --- Atul Sinha * Tourism development in India has passed through many phases. At Government level the development of tourist facilities was taken up in a planned manner in 1956 coinciding with the Second Five Year Plan. The approach has evolved from isolated planning of single unit facilities in the Second and Third Five Year Plans. The Sixth Plan marked the beginning of a new era when tourism began to be considered a major instrument for social integration and
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Working title The role of food tourism in sustaining regional identity: A case study of Kerala‚ India. Background The theme of this project is to look at the role of food tourism in Kerala‚ India and in particular with reference to regional identity. There are two main questions that will need to be answered in order to understand this. Firstly is food important in sustaining the regional identity of Kerala and if so in what way. The secondary question is whether tourism affects or is affected by
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