Sunderland Business School SIM336 (Off Campus) Strategic Management - April 2013 - Individual Assignment Case Study – Kentucky Fried Chicken & The Global Fast-Food Industry in De Wit & Meyer (2004:909-927) Module Leader: John Dixon-Dawson Submission Date: 8th April 2013 Word Count: 3‚000 words University of Sunderland: Sunderland Business School 2 Introduction: This individual assignment will be assessed by means of a 3‚000 word report. The assignment has been designed
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create and develop strategy? This simple question seems to be fundamental for strategic management‚ but there are still surprisingly few answers in strategy research. Strategy process research (e.g. Johnson‚ 1987; Johnson and Huff‚ 1988; Mintzberg‚ 1978; Mintzberg and Waters‚ 1985; Pettigrew‚ 1985; Quinn‚ 1980) has provided rich and systematic descriptions showing that strategy making comprises a variety of actors and contextual influences. However‚ it seems as if we still have an imperfect understanding
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Strategic Management and Leadership SM0374 Your Undergraduate Programme Learning Goals At the end of your programme of study you will be: 1. Knowledgeable about the theory and practice of international business management 2. Skilful in the use of professional and managerial techniques and processes 3. Aware of ethical issues impacting on business and professional practice 4. Employable as graduates All of the learning that takes place within modules is designed to enable you
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fairly interesting and reasonably cheap book about studying strategy Haberburg‚ A. & Rieple‚ A. (2008) Strategic Management: Theory and Application‚ OUP Johnson‚ R.‚ Scholes‚ G See Henry (2008) p82 for summary of criticisms of Porter’s Five Forces Mintzberg‚ H Ofek. E. & Wathieu‚ L. (2010). Are you ignoring trends that could shape your business? Harvard Business Review Porter‚ M. (2008). The five competitive forces that shape strategy. Harvard Business Review Porter‚ M. (2001). Strategy and the internet
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Joumal ofMaiu^ment Studies 36:1 January 1999 0022-2380 LEARNING FROM HONDA* ANDREW MAIR Birkbeck College‚ University of London ABSTRACT The case of the Honda Motor Company has been cited frequently in the strategic management literature. A review reveals that Honda’s strategy has been used to iDustrate and support apparently contradictory positions on a series of conceptual dichotomies‚ namely analytica] p]anning versus leaming‚ market positioning versus resource-based and‚ within the last
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The Honda Supercub A Introduction In 1984‚ Richard Pascale published a paper which described the extraordinary success Honda had experienced with the launch of their motorcycles in the US market in the early 1960s. It was an article that has generated discussion about strategic development processes ever since. Extracts from his article follow. The US market had been served by Harley-Davidson of the USA‚ BSA‚ Triumph and Norton of the UK and Moto-Guzzi of Italy. In 1959 Harley was the market
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Developing strategic management and leadership skills. INTRODUCTION This essay deals with the strategic management and different leadership skills. The different leadership. The essay highlight the areas like the strategic management theories‚ styles of leaderships and the different and link in the concept between the leadership and the management. Strategic management consists of the analysis‚ decisions‚ and actions an organization undertakes in order to create and sustain competitive advantages
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Hoskisson‚ R.‚ and Ireland‚ D. R.‚ (2008)‚ Understanding Business Strategy: Concepts and Cases‚ Cengage Learning. Johnson‚ G.‚ Scholes‚ K. and Whittington‚ R.‚ (2008) Exploring Corporate Strategy‚ 8th edn. FT Prentice Hall‚ Harlow. Mintzberg‚ Henry (1983)‚ Structure in Fives: Designing Effective Organizations‚ Englewood Cliffs: Prentice Hall. Mintzberg‚ Henry (1994)‚ "Rethinking Strategic Planning Part I: Pitfalls and Fallacies‚" Long Range Planning‚ Vol. 27‚ No. 3‚ pp. 12-21. Narver‚ John C. and
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MIT Press‚ 1963‚ p. 13 M.E. Porter‚ ‘What is strategy?’‚ Harvard Business Review‚ 1996‚ November–December‚ p. 60 Slide 1.10 Definitions of strategy (2) • ‘..a pattern in a stream of decisions’ Henry Mintzberg • ‘..the long-term direction of an organisation’ Exploring Strategy Sources: H. Mintzberg‚ Tracking Strategy: Toward a General Theory‚ Oxford University Press‚ 2007‚ p. 3
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follow up of the direction and scope as agreed by some school of thoughts in management. WHAT THEN IS STRATEGY? There are four different approaches in the analysis of strategy as a tool. These (Whittington 2001: 3) views as: Classical‚ Evolutionary‚ Systemic and Processual. Whittington (2001: 10) views the Classical and Evolutionary approaches in summary to be profit-making and maximization as the dividend of these strategies while the systemic and Processual approaches strategy as all
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