"Mattel barbie strategy" Essays and Research Papers

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    Case #8: Mattel and Toy Safety Case # 8 Mattel and Toy Safety Do you believe that Mattel acted in a socially responsible and ethical manner in regard to the safety of its toys? What should or could Mattel have done differently‚ if anything? I do believe that Mattel took an initiative of social responsibility and acted in an ethical manner. The issue of lead paint was introduced to the business. The company then addressed it to their overseas production facilities and took all

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    Theodore Mills Mr. Pierstorff English 101 19 October 2012 Why Barbie is a Good Role Model It happened every year. My sister and I received journals from mother to begin the school year. Looking back‚ I recall flipping through the blank pages to the inside of the back cover. I spotted questions like name‚ age‚ height‚ and what do you want to be when you grow up? My mother always filled these in. Mother asked me‚ “What do you and your

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    Barbie Doll Revolutionized Toy Industry By Belem Ramos From left‚ Cherity and Amanda Pierce display their Barbie collection. Photo by Sandra Pierce. Flashy clothes‚ the perfect boyfriend‚ a Corvette‚ Ferrari‚ full size apartment with beautiful furniture and a boat. She’s the woman who has everything and every year receives more. Since her introduction in 1959‚ the Barbie doll may be the most influential icon of American culture in the late twentieth century. Barbie’s success may be attributed

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    Barbie is the main target for feminists and women of all races. As a doll‚ Barbie is a first role model for kids‚ showing them what they should look like‚ how they should dress‚ and how much money she should have. She is given to girls at a very young age. Marilyn Motz’s essay‚ “Seen Through Rose-Tinted Glasses” says‚ “Most owners of Barbie dolls are girls ages of three to eleven years of age” (Motz 16). These children are too young to process and understand that real girls don’t look like her. She

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    Kylee Farnum Lori Rogers ENG 201 September 18‚ 2015 Barbie: Breaking Feminist Barriers Barbie‚ arguably one of the most influential global icons of our time‚ made her big debut in New York City in 1959 at the American Toy Fair (“Barbie’s Debut”). From the beginning‚ Barbie’s unrealistic proportions‚ glamorously extensive wardrobe‚ and her bold independence have stirred up vast controversy in American culture. However‚ she represents much more than a tan‚ blonde‚ leggy‚ blue-eyed figurine; she

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    everyone else and look their best. There has been many controversial issues about the impact of the Barbie doll. In 1945‚ Barbie was founded by Ruth and Elliot Handler of Mattel Creations. The idea of Barbie was inspired by Ruth’s daughter who grew up playing with paper dolls. After many years of trial and error‚ on the making of the perfect Barbie‚ Ruth finally introduced the first‚ ever made Barbie doll. Barbie had a thin waist‚ big bust‚ pretty hair‚ and often wore a lot of makeup. Some parents may not

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    doll she passed down to me was her Barbie. Barbie dolls were the coolest dolls because they had different hair and different eye colors. Still to this day Barbie’s have been produced with different changes and appearances but still the same original basics of looks. Barbie’s are iconic because they can be traced back to the 1950’s‚ most young girls will play with dolls their mothers past down to them and because most people

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    The Barbie Doll: Perfect in an Imperfect World Imagine long blonde hair‚ perfect tan skin‚ a tall slender body with perfect measurements and outfits that only accentuate the perfect features. It might be hard‚ or impossible‚ to bring to mind a human being who could fit these characteristics. If I were to say‚ long blonde hair‚ perfect tan skin‚ a tall‚ slender body with perfect measurements and outfits that only accentuate her plastic body‚ what comes to mind now? Young children have received Barbie

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    Barbie Bungee Lab Repot Materials: Paper Ruler Barbie Doll Rubber Bands Procedures: 1. Tape a large piece of paper to the wall from the floor to a height of about six feet. 2. Draw a line near the top to indicate the height in which Barbie will make each jump. 3. Create a double-loop to wrap around Barbie’s feet. A double-loop is made by securing one rubber band to another with a slip knot. 4. Wrap the open end of the double-loop tightly around Barbie’s feet. 5. Attach a second rubber

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    name is barbie. The barbie doll was created in 1959 by Ruth Handler‚ whose own daughter was named barbara. Barbara loved dressing up dolls and giving them new clothing designs‚ So the idea hit Ruth. Why not make a teenage doll that little girls could play and dream about their future with? Not long after that‚ Barbie was introduced to the world at the american toy fair in new york city.

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