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    A SUMMER TRAINING REPORT IN HDFC Standard Life Insurance Company Ltd ON customer-buying behavior with a focus on market segmentation Submitted in partial fulfillment of requirement of MASTER of Business Administration (MBA) University Of Madras‚ Chennai SUBMITTED BY: M.VIJAYA RAGHAVAN ENROLLMENT NO: 33230791 Session: 2007 – 2009 CONTENTS Pages ACKNOWLEDGEMENT

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    Recent Trends in Hrm

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    CONTEMPORARY ISSUE ON SEMINAR A STUDY ON “Recent trends in human resource management” Session: 2009–11 Presented at [pic] [pic] [pic] Submitted By: - Submitted To:- Bhawana Soni Mr. Rajat Mendiratta MBA II Sem. Acknowledgement The beatitude‚ bliss & euphoria that accompany successful completion any task would not be completed without the expression

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    Nestle Accounting Practices

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    Management Accounting -I Final Project Report Company – Nestlé India Submitted By Rahul –PGP25259 Praveen – PGP25258 Pratyush – PGP25257 Prachal Mehrotra – PGP25255 Prajeesh Jayaram L – PGP25256 Sanjay Dhir – FPM10013 1. About Nestlé Nestlé is a food and package multinational with its headquarters situated in Vevey‚ Switzerland. The company came into being in 1905‚ after a merger between Anglo-Swiss Milk Company and FarineLactée Henri Nestlé Company. The company now has

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    Tata Tea Analysis

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    2009 Tata Tea Marketing Plan (Marketing Management-I) Table of Contents Situation Analysis________________________________________3 Rationale behind Choosing this Brand________________________8 Market Research________________________________________10 Competition in Tea Industry_______________________________13 SWOT Analysis_________________________________________17 Marketing Objectives____________________________________19 Marketing Strategy______________________________________20

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    Csr in Bangladesh

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    University of Dhaka EMBA program Department of Marketing Introduction to Business (MKT-510) Term Paper on Corporate Social Responsibility in Bangladesh Submitted to: Dr. Anisur Rahman Submitted By: Raiyan Rahman 23rd batch ID-41323017 Date of Submission: April 05‚ 2013 March 05‚ 2013 Dr. Anisur Rahman Department of Marketing Faculty of Business Studies University of Dhaka. Dear Madam‚ Subject: Submission of Term Paper on “Corporate Social Responsibility in

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    PROJECT REPORT ON Sales Process of METLIFE INDIA Life Insurance SUBMITTED BY B. Aparna G. Monika G. S. Nagendra Rao R. Krishna Chaitanya Swathi Thumula OF HYDERABAD INDIAN INSTITUTE OF PLANNING AND MANAGEMENT HYDERABAD UNDER THE GUIDANCE OF Mrs Naaz Ansari (Sales Manager – Metlife India Insurance) ACKNOWLEDGEMENT We give my most sincere thanks to METLIFE INDIA INSURANCE‚ Hyderabad for giving an opportunity to work in this organization. We would like to express my deepest

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    [pic] EAT HEALTHY THINK BETTER Britannia -the ’biscuit’ leader with a history-has withstood the tests of time. Part of the reason for its success has been its ability to resonate with the changes in consumer needs-needs that have varied significantly across its 100+ year epoch. With consumer democracy reaching new levels‚ the one common thread to emerge in recent times has been the shift in lifestyles and a corresponding awareness of health. People are increasingly becoming conscious of

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    MARKET SEGMENTATION‚ TARGETING AND POSITIONING MARKET SEGMENTATION INTRODUCTION: - The market for any product is normally made up of several segments. A ‘market’ after all is the aggregate of consumers of a given product. And‚ consumer (the end user)‚ who makes a market‚ are of varying characteristics user and buying behavior. There are different factors contributing for varying mind set of consumers. It is thus natural that many differing segments occur within a market. In order to capture

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    TABLE OF CONTENTS Contents Page No. Acknowledgements 5 List of Tables 6 List of Illustrations/Diagrams 7 Executive Summary 9 Chapter 1: introduction 10  Objective 15  Limitation 17  Research Mythology 19  Data Collection 22 Chapter 2: Life Insurance Industry 23  Industry profile 24  important milestones in the life insurance business 29  Insurance sector reforms 31  IRDA 32 Chapter 3: Contribution of Life Insurance Industry 36  Contribution of Life Insurance in the

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    RURAL MARKETING & ITS’ DEVELOPMENT Submitted to: Submitted by: Prof. Tripti Ghosh Sharma Ritesh Raushan FT-09-824 ACKNOWLEDGEMENT I would like to thank Prof. Tripti Ghosh Sharma for his critical appraisal‚ comments and suggestions which helped me in maintaining the right direction for my project and making it meaningful. I am also obliged

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