HARLEQUIN Case Analysis Memorandum The Harlequin MIRA decision Alex Gold 13 Strategic recommendation of Harlequin’s MIRA Program Harlequin Enterprises: The MIRA Decision After examining Harlequin’s current strategy‚ market position and opportunities available‚ I recommend that Harlequin should enter single-title women’s fiction market with a campaign strongly focused on the romance genre‚ featuring some of the best-selling authors that were once Harlequin series authors. I will
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Safran‚ Bhabha‚ Brah‚ Clifford Geertz and Appadurai‚ multifaceted factors are interwoven with the diasporic phenomenon. And recently diasporic elements are recurrent theme in the writings of Salman Rushdie‚ Agha Shahid Ali‚ Amitav Ghosh‚ V.S. Naipaul‚ Bharati Mukherjee‚ Jhumpa Lahiri‚ Kiran Desai and many others.(Dutta‚online) The present paper will highlight the issue of identity crisis: forming‚ deforming and reforming in the light of The Namesake by Jumpha lahiri. Having born of educated middle class
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Love for Krishna Religion is often perceived as a spiritual allegory. At times‚ the cosmic order struggles between good and evil to maintain balance. The followers of Hinduism believe that the “Absolute One” or the “Supreme God” will come down to the human world to restore the cosmic balance. They are the devotees of Vaishnavism referred to be Vaisnavites‚ one of the largest Hindu groups. Their unconditional love and devotion lies within Vishnu‚ the Supreme deity. Whenever “adharma threatens to
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In suffering‚ a unique sense of fellowship is forged‚ not only with the living but also with the mute 2 and the dead. Urmila is drawn‚ in sympathy‚ to Shakutai and her young daughter Kalpana‚ who is brutally raped and is lying unconscious‚ and Mira‚ her own dead mother-in-law who suffered rape in marriage. The healing process which begins by reading Mira’s poems continues when Urmi accidentally meets Shakutai in the hospital. Shakutai’s eldest daughter Kalpana is brought to the hospital after
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Harlequin Enterprises: The MIRA Strategy Faced with stabilizing growth in the series romance market‚ Harlequin must launch the MIRA program by focusing exclusively on women’s single title romance novels. By entering the growing single title market‚ Harlequin takes a capitalistic stance towards the weaknesses exposed in the competitive environment and is able to leverage its existing business model to build upon a well-recognized brand. Acute awareness of the industry forces and Harlequin’s value
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* Tagore was born on 7 May 1861. At some time towards the end of the seventeenthcentury‚ his forefathers had migrated from their native lands to Govindpur‚ one of the three villageswhich later came to constitute Calcutta. In the course of time‚ the family came to acquire propertyand considerable business interests through the pursuit of commercial and banking activities. Theyhad particularly benefited from the growing power of the British East India Company.Rabindranath’s grandfather‚ Dwarkanath
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The Contempt of Courts Act‚ 1971 The Contempt of Courts Act‚ 1971 has been enacted to define and limit the powers of certain courts in punishing contempt of courts and to regulate their procedure in relation thereto. Punishment for contempt affects two important fundamental rights of the citizens‚ namely‚ the right to personal liberty and the right to freedom of expression. According to the provisions of this Act‚ contempt of court means civil contempt or criminal contempt. Civil contempt means
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other ’delights’ of adulthood life. The only thing I lacked with all those years was being away from strict supervision. Straight after graduation I couldn’t overcome profound sense of complete responsiveness and thinking of being super mature. Miras‚ Nazym‚ Timur and I are not just friends. Living through childhood and teenage-hood years together‚ playing on the same yard‚ helping each other with homework‚ falling in love for the first time‚ our ’’Fantastic Four” has transmogrified into a family
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Rabindranath did not write a central educational treatise‚ and his ideas must be gleaned through his various writings and educational experiments at Santiniketan In general‚ he envisioned an education that was deeply rooted in one’s immediate surroundings but connected to the cultures of the wider world‚ predicated upon pleasurable learning and individualized to the personality of the child. He felt that a curriculum should revolve organically around nature with classes held in the open air under
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’Laskar Pelangi’: The audacity of hope Laskar Pelangi (The Rainbow Troops) is a 2008 Indonesian film adapted from the popular Indonesian novel by Andrea Hirata. The movie follows a group of 10 schoolboys and their two inspirational teachers as they struggle with poverty and develop hopes for the future in Gantong Village on the farming and tin mining island of Belitung off the east coast of Sumatra. The film is the highest grossing in Indonesian box office history[1] and won a number of local and
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