Preview

The Merchants of Cool

Satisfactory Essays
Open Document
Open Document
324 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
The Merchants of Cool
THE MERCHANTS OF COOL

1) Is the "mook" (the stereotypically crude, adolescent male) real, or just a media construction? How about the "midriff" (the girl as sex symbol)? Do you know any "mooks" or "midriffs"? Do you think you or your friends are influenced by the MTV standard of "cool"? If so, how? Are there ways to be "cool" without copying media? How do the "mook" and "midriff" stereotypes relate to the corporate interests of the media outlets that perpetuate them (in other words, why these particular stereotypes and not some other stereotype)?

The mook is just a media construction, like jackass and tom green. The mooks make wicked things such as poo-diving, some attitudes where taken from real teen agers. In other words a mook is an adolescent male made by real teen agers attitudes. While the midriff, nowadays, make think girls that they best asset is their body, such as Britney Spears. The midriff is a media construction due to how teenagers are interested in sexual relationships, boys and girls want the same thing, so the best way to get is by having a great body where the opposite sex would like to be with. As I said, Britney Spears use her body as an asset and by this she attracts boys and her public rise, in other words her business grows. MTV influence you, you don’t realize but when you watch it you sometimes see things that you think that they are not bad and at the end they start to like you. For example, if a girl is watching MTV and you see great bodies and you see the result of having a great body you might decide to have a good body only to attract boys. I think that these are stereotypes because they look aggressive, they aren’t censured they show something new, you don’t expect to see that and it gets your

You May Also Find These Documents Helpful

  • Good Essays

    Chillout Corporation

    • 949 Words
    • 4 Pages

    After doing a thorough review of your current costing system and other costing systems as well, JBJ consulting, Inc. has concluded that standard costing is the best costing system for your company when used correctly. We have identified a few problems with your standard costing system that we would like to address.…

    • 949 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Many of us have seen the classics like “The Breakfast Club”, “Clueless”, “Mean Girls”, and even longed for a day off that would rival that of Ferris Bueller’s. But are these movies more than just movies? Or do they represent the true “typical” teenager? Teenagers are often misrepresented in the media by being shown as generalized stereotypes which leaves many groups and individuals marginalized. The movie “Heathers” challenges the media’s portrayal of adolescence by mocking and exaggerating the stereotypical features displayed in teenagers, to the point at which they no longer seem realistic.…

    • 1199 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Tough Guise Gender

    • 553 Words
    • 3 Pages

    The media has allowed others to expect that all women must have a perfect body. Young girls are seeing these messages and trying to mold themselves into these bodies. After this assignment, I was able to reflect how the media’s portrayal affects women’s self-esteem. We strive for unreachable expectations that aren’t real. They cause harm to a young girl’s self-image. I was also able to realize that ads and popular songs objectify women in a disgusting manner. It is upsetting to realize how many young girls listen and see these types of ads and songs. It is horrible that so many people are actually taking these fake images into consideration and striving for that type of body. By watching these films and applying them to real life examples, it has allowed me to understand that these issues are greater than we…

    • 553 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    The Artsy Corporation

    • 4934 Words
    • 20 Pages

    In the Arts Corporation Case, we are presented with a lawsuit put together by all female employees that work at Artsy Corporation. With this lawsuit the female part of the company tries to make a point that they have been discriminated in the workplace due to their gender. They make a statement that gender would affect certain factors such as: pay, hiring, promotions and other elements which are involved with the career of Artsy’s employees.…

    • 4934 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    ‘Representation is the construction and aspects of reality in any medium, especially mass media. It can be presented in speech, writing, still and moving pictures.’ For my research investigation I will be analysing the representation of masculinity in music magazines, and will do this by studying the codes and conventions that cause the representation of masculinity ion two magazines. These magazines are the February 2011 edition of Kerrang and the March 2008 edition of NME, separated by three years to also compare if concepts have changed over the years, I will closely analyse the message these magazines send out to both men and women and how it effects them both, whether it gives them expectations of what to expect in a man or it gives them aspirations to achieve the goal of what these messages put across. As said in the Boys to Men: Media Messages about Masculinity ‘the media’s portrayal of men tends to reinforce men’s social dominance.’…

    • 1705 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Pimps Up Ho

    • 1876 Words
    • 5 Pages

    In a generation where women have done extraordinary things such as run for Vice President, they are still seen by most men as their personal toys or objects. And to top it off, young men are starting to see women as such as well. Due to these “icons” such as DMX, Tupac Shakur, Dr. Dre, Jay-Z, etc. are idolized by the youth but decide to relay the wrong message. Their constant use of bitches, sluts, ho’s, to describe women have been implanted in the youth and they believe it is okay to say. Not only have they implanted derogatory words, but have implanted negative perspective of women. More specifically, men and women alike have a misconception of “groupies”. Sharply Whiting in her book Pimps up, Ho’s Down: Hip Hop’s Hold on Young Black Woman, she addresses society’s stereotypes and misconceptions of groupies and the mindset of a lot of these women.…

    • 1876 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    2. Is the media simply reflecting the world of youth culture or is the media manufacturing youth culture in order to secure this lucrative market? Explain your answer. The answer is both. The media does reflect the world of youth culture because we are their inspiration. They see us and what we do and what we wear and that is put in the media on Mtv, television shows, and etc. So in a way it does reflect what we do but at the same time the media is manufacturing youth culture as well. Targeting the youth without knowledge and opening their eyes outside of their norm gives them a self image of what they want to look, dress, and act like. Real life and teen life has begun to blur in some people…

    • 257 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Is Pink Think Alive?

    • 573 Words
    • 3 Pages

    Today, there are new stereotypes for young women that are very much alive, and unfortunately they’ve gotten more drastic and cause grief in many of their lives. Once, the idea of how girls were supposed to behave was beneficial to them in some ways, which is assumed to be the reason they were created in the first place. Today, the toxic concepts are that of those that the media has poisoned young women with. Due to popular celebrity idols, young women are led to believe that in order to fit in, and be “popular”, they must dress scantily, hold the sexual attention of the young males that surround them, and party with the “popular” crowd. Models today encourage young women to be unreasonably skinny, encouraging behaviors such as eating disorders, drugs, and unhealthy diet rituals. Celebrity female music artists encourage young women to carry sex appeal, attracting unwanted attention from men young and old that may cause them more problems in their already complicated transitions. And now, even certain television shows encourage young woman to become pregnant at a young age when they are not ready for it because the idea is glamorized by making it to the “big screen”.…

    • 573 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    It only takes a second to attach a strong feeling or idea to a character in a movie, advertisement, or video game. Many characterization used are based on the assumed stereotypes, and are usually one-dimensional characters. Typically, these characterizations usually come from inherited family values, education, and the media. While stereotypes existed long before mass media, the media machine certainly helped to accelerate the cultural growth of all kinds of stereotypes. It is beyond this paper to answer why magazines employ these gender stereotypes, instead this research is designed to analyze whether the content (writing, pictures, and advertising) in magazines employs the use of stereotypes in their depiction of gender.…

    • 2176 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Since media has spreaded their has been a broad situation on how it’s impacting people in their life. Media is the print and electronic vehicle for the mass dissemination of information or entertainment. Media includes magazines ,newspaper,and book publishing. Such as film, radio , television and recording industries. It's driving the public's perception of ideal body image has been influential since the early twentieth century,although the ideals themselves have evolved overtime.It gave rise to a boyishly,narrow hipped,and flat chested ideal feminine body image (Geraldine). Due to body image and media it’s been a widespread of people changing their body image in many factors. Some felt that being slim and narrow hipped was a style but it’s really just as everyone is walking around looking alike. According to critics of that trend is that "glamorization of gaunt" has led many girls and women to unhealthy and unrealistic body perseverance. Now in society many teenage girls of this current generation wants to be barbie dolls wearing weave different hair color finest outfits etc. Researchers have found out that many people suffer from starving themselves to have the…

    • 928 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Today we speak, dress and drive what the stars do. Where we shop and eat even the types of homes we buy is dictated by what we "hear" the celebrities are doing. That is a powerful influence over an individual adult but only imagine what type of influence this has over an impressionable pre-teen. Due to the fact that hip-hop/rap music appeals to the thirteen to eighteen year old audiences and the artists performing come from very similar backgrounds of the listeners, rap music is able to control the way that youth think. Teens and pre-teens are using their part-time job pay check to buy grills (a form of jewellery worn in the mouth) and other types of jewellery and even weapons such as knives and guns are seen as metaphorical fashion accessories for the youth, as these things are incorporated into the lyrics of hip-hop…

    • 2077 Words
    • 9 Pages
    Better Essays
  • Good Essays

    Youth Subculture

    • 876 Words
    • 4 Pages

    In the 1960’s and 70’s, the article about Cohen’s folks devils and moral panic marked the emergence of a new and highly influential approach to youth and their behaviours in society, which was then referred to as youth subculture. The concept of subculture is important for people to understand the social lives of young people and what kind of message they want to convey in society and how they want to be understood. Over time, these subcultures acquired names and identities such as punks, skinheads, Goths and hipsters. They had a particular way of addressing the ideology the group go with and each member of the group had to stick to this ideology and style. This group of subculture helped to illustrate the many ways in which young people can be observed and understood in society. It was argued that structures of society such as social class inequality and power within this structure aided young people to negotiate and augment their own distinctive way to face those structures through symbolic of the group or ideology that the group shared within…

    • 876 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    The Breakfast Club

    • 436 Words
    • 2 Pages

    “Jock”, “prep”, “loser”, “geek”, “criminal”, “ popular”, are just a few labels of teenagers that are used everyday by outsiders who judge them without looking skin deep. In the matter of stereotyping, some may perceive it as being the base of an identity in the view of society. Stereotyping is categorized and used as a positive view. As opposed to the film The Breakfast Club, that creates a more negative input on stereotyping. Peer groups have really changed over the years in a High school atmosphere.…

    • 436 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    How to Be Cool

    • 1011 Words
    • 5 Pages

    Alright so do you want to be cool? Have you always been looking for some guide or tutorial on how to get others to look at you and say, “Man, he’s cool?” Well here it is. If you nearly wet your pants and called your mother that you finally found a way to stop being called ‘nerd’ or ‘loser’ after coming upon this article, this just might not be for you. If you still have a little speck of hope left that you may have a breakthrough and come out as ‘cool,’ then listen up. It’s about that time to un-tuck your shirt, put on a pair of dry undies, and reschedule your action-figure play date; you’re on your way to becoming… cool.…

    • 1011 Words
    • 5 Pages
    Powerful Essays
  • Better Essays

    In the hip-hop industry, Americans generally see the common stereotype of rap artists wearing baggy pants, durags, oversized shirts, and having a materialistic mentality. The main reason youth imitate the attire of these rappers is because they see the artists surrounded by money and women. The naiveté of young black men allows them to have the mentality that copying this style of dress will reward them in money and women; but, that is a misconception. As an effect, society looks down upon males who dress in hip-hop attire…

    • 2199 Words
    • 9 Pages
    Better Essays