The term “product development” inject a process that involves creation, development, and modification of an existing product. It presents the formulation of an entirely new product with different characteristics which offers additional benefits to satisfy the market or a specific customer. The globalized world of business regards product development as the process of designing, creating and marketing new products or services to benefit customers. The discipline is focused on developing systematic methods for guiding all the processes involved in getting a new product to market. However, according to Melissa A. Schilling, “for technologies in which standardization and compatibility are important, maintaining the integrity of the core product is absolutely essential, and external development can put it at risk (Schilling, 2011, p. 205 Ebook).” The focus of this paper is about the history of BlackBerry, formerly known as Research in Motion (RIM). Research in Motion (RIM), was founded by Mike Lazaridis of the University of Waterloo and Douglas Fregin of Windsor University in 1984; both of these men were Canadian engineering students. The company was founded with a focus on technology, including point-of-sale terminals, wireless modems and pagers. This company expanded with the amalgamation of Jim Balsillie in 1992; and not long after that, rose to the top of the globalized market with the development and released of different models of BlackBerry device with e-mail and paging capabilities. Then, with success came the challenges that RIM faced to protect its intellectual property. In order to address RIM’s endeavor to protect its intellectual properties, on must first understand what an intellectual property is and its importance to those with creative and innovative minds (Moon, 2013). An intellectual property is any work or invention that is the result of creativity by an individual or a group of individuals such as a manuscript or a design, to which one has rights and for which one may apply for a patent, copyright, trademark, etc. The internet age of today’s society has force government all around that world to implement laws that provide effective protection of intellectual property (IP) rights. Research In Motion (RIM) also known is BlackBerry’s success in the wireless industry specifically, the e-mail wireless communications, made the organization’s intellectual property a prime target for adversaries that were not involved in the technological innovation industry, but for patent holding firms that were sitting in the background waiting patiently for a big fish to fall prey of their treachery. A patent is a right granted by the government to inventors in order to exclude others from making, using, offering for sale, or selling the patented invention in the United States or importing the invention into the United States (Baumer & Poindexter, 2011). 1. BlackBerry, formerly known as Research-in-Motion intellectual property issues began in 2000 when it was first notified by New Technology Products (NTP), RIM of their patents that RIM wireless email service infringed upon and offered a license. However, RIM argued that there is no infringement since its replay stations were in Canada. Little did they know that this notice serve as a series of legal battles they would later encounter over the issue of intellectual property from which RIM never recover. Below are summaries of litigation battles that originated after RIM, amongst other companies, decided to ignore a licensee contract agreement proposed by a Virginia based holding company New Technology Product (NTP). New Technology Product (NTP) is an American non-practicing entity or “patent troll,” that sent the memorandum notice to RIM as well as to other technology companies that initiated the downfall of RIM about potential patent problems, through to its involvement in pooling Nortel’s post-bankruptcy IP assets through the “Rockstar” consortium (Intellectual...
Cited: Baumer, D. L., & Poindexter, J. (2011). Property: Real, Personal, and Intellectual. In D. L. Baumer, & J. Poindexter, Legal Environment Of Buness In The Information Age (pp. 361-394). New York: The McGraw-Hill Companies Inc.
Intellectual Property: The real lesson of BlackBerry. (2005, December 14). Retrieved from Economist Newspaper: http://www.economist.com/node/5300835
Moon, B. (2013, January 29). A Brief History of Research In Motion. Retrieved from Investorplace.com: http://investorplace.com/2013/01/a-brief-history-of-research-in-motion/#.VRACuo1FDVI
Schilling, M. A. (2011). Chapter Nine Protecting Innovation. In Strategic Management Of Technology Innovation, Third Edition (pp. 184-205). New York: The McGraw-Hill Companies Inc.
The True Story Behind the Rise and Fall of BlackBerry. (2002-2015, March 20). Retrieved from 2machines Corp.: http://2machines.com/184127/
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