The Arc

Topics: Ethics, Business ethics, American Red Cross Pages: 2 (680 words) Published: August 12, 2012
* Assignment 1: “The American Red Cross (ARC)”
Read The American Red Cross (ARC) case in your textbook. This case is not available in electronic format on the course shell. You are to write a four to six (4-6) page paper that answers the following questions: 1. Determine and discuss the ways in which ARC’s corporate governance failed to provide formalized responsibility to their stakeholders. 2. Recommend steps that ARC could follow to improve their stakeholder perspective. 3. Include at least three (3) references, no more than three (3) years old, from material outside the course. The format of the paper is to be as follows:

1. Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides (APA format). 2. Type the question followed by your answer to the question. 3. In addition to the four to six (4-6) pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor’s name, the course title, and the date. Note: You will be graded on the quality of your answers, the logic/organization of the report, your language skills, and your writing skills. Determine the impact of this event on ARC’s “benefits of business ethics” (employee commitment, investor loyalty, customer satisfaction, and bottom line). The ARC touches millions of lives each year. ARC employees and volunteers help keep the public prepared by responding to natural disasters as well as personal emergencies. The ARC is a common household name especially when wishing to volunteer ones time or to giving blood on a repeated basis. The ARC is also well known for providing lifesaving skills such as CPR and first aide. Employee commitment has had a huge impact on the success of the ARC. The ARC currently consists of half a million volunteers and 35,000 employees. The ARC is made up of more than 700 local chapters across the country. Executive turnover has also been an issue in...
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