Termpaper on Marketing Mix
LETTER OF TRANSMITTAL
July 15, 2012
HUSNA ARA
Lecturer
Department of Business Administration
EAST WEST UNIVERSITY
Subject: Submission of Assignment.
Dear Madam,
We would like to express our profound thanks and gratitude to your good offices for granting us an opportunity to submit an assignment on“ Marketing Practice Limelight on 4P’S & STP”an overview “HATIL Furniture House.” a comparative Study On HATIL Furniture house Ltd.
May, We therefore hope that, you would be kind enough to accept this assignment with your utmost satisfaction.
Sincerely yours,
Sadi Mahmud
Sazib Raha
Sabbir Hasan
Sultamuzzaman
Md. Alamgir Hossain
Anamika Saha
Acknowledgement The special thank goes to our helpful madam, HUSNA ARA. The supervision and supporting that she gave us truly help the progression and smoothness of the assignment. The co-operation is much indeed appreciated. The grateful thanks go to Marketing manager of HATIL who brief us cordially about the assignment so that we can collect the data & make our assignment successfully. The grateful thanks also go to both Ms. Sabrin Ahamed and Mr. Ekramul, Receptionist of HATIL. A big contribution and hard worked from them is very great indeed. All projects during the program would be nothing without the enthusiasm and imagination from them. Besides by this assignment program makes us realized the value of working together as a team and as a new experience in marketing environment, which challenged us every minute. Not forget, great appreciation go to the rest of HATIL’s staff who help us from time to time during the survey. Great deals appreciated go to the contribution of our faculty –Department of Business Administration (BBA).
Table of Contents Executive Summary | 4 | Introduction | 5-7 | Report finding analysis, discussions | 8-17 | Marketing mix | 18-28 | SWOT analysis | 29-30 | Conclusion | 31 | Recommendation | 31 | Appendix | 32 |
Executive Summary
July 15, 2012
HUSNA ARA
Lecturer
Department of Business Administration
EAST WEST UNIVERSITY
Subject: Submission of Assignment.
Dear Madam,
We would like to express our profound thanks and gratitude to your good offices for granting us an opportunity to submit an assignment on“ Marketing Practice Limelight on 4P’S & STP”an overview “HATIL Furniture House.” a comparative Study On HATIL Furniture house Ltd.
May, We therefore hope that, you would be kind enough to accept this assignment with your utmost satisfaction.
Sincerely yours,
Sadi Mahmud
Sazib Raha
Sabbir Hasan
Sultamuzzaman
Md. Alamgir Hossain
Anamika Saha
Acknowledgement The special thank goes to our helpful madam, HUSNA ARA. The supervision and supporting that she gave us truly help the progression and smoothness of the assignment. The co-operation is much indeed appreciated. The grateful thanks go to Marketing manager of HATIL who brief us cordially about the assignment so that we can collect the data & make our assignment successfully. The grateful thanks also go to both Ms. Sabrin Ahamed and Mr. Ekramul, Receptionist of HATIL. A big contribution and hard worked from them is very great indeed. All projects during the program would be nothing without the enthusiasm and imagination from them. Besides by this assignment program makes us realized the value of working together as a team and as a new experience in marketing environment, which challenged us every minute. Not forget, great appreciation go to the rest of HATIL’s staff who help us from time to time during the survey. Great deals appreciated go to the contribution of our faculty –Department of Business Administration (BBA).
Table of Contents Executive Summary | 4 | Introduction | 5-7 | Report finding analysis, discussions | 8-17 | Marketing mix | 18-28 | SWOT analysis | 29-30 | Conclusion | 31 | Recommendation | 31 | Appendix | 32 |
Executive Summary