Simlpy Cheesecakes

SIMPLY CHEESECAKES

Malcolm Liverpool
Feasibility Plan
4607 Kavon Ave.
Baltimore MD, 21206
[phone]
Fax [phone] [e-mail] April 2013

Table of Contents

1.) Executive Summary ------------------------------------------------------1
 Description of Company---------------------------------------------------1
 Our Mission------------------------------------------------------------------1
2.) Product & Service--------------------------------------------------------2
 Purpose of product/Service------------------------------------------------2
 Stages of Development-----------------------------------------------------2
 Product/Service Limitations-----------------------------------------------2
 Strengths---------------------------------------------------------------------2
 Weaknesses-----------------------------------------------------------------2
 Opportunity-----------------------------------------------------------------2
 Threats-----------------------------------------------------------------------2
3.) The Market----------------------------------------------------------------2
 Market Summary-----------------------------------------------------------3
 Markey Growth-------------------------------------------------------------3
 Market Trends--------------------------------------------------------------3
 Competition and Buying Patterns----------------------------------------4
 Customer benefits----------------------------------------------------------4
 Target Market--------------------------------------------------------------5
 Market forecast------------------------------------------------------------6
4.) Price & Profitability-----------------------------------------------------7

Executive Summary
Simply Cheesecakes is a start- up home based business located at 4607 Kavon Ave. Baltimore MD. 21206 specifically