Preview

Questionnaire for Mcd

Good Essays
Open Document
Open Document
458 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Questionnaire for Mcd
We are currently conducting a research on ethics of McDonald’s advertisement. We are surveying on the opinions of college students towards the ethics of McDonald’s advertisement. Are they really advertising their fast food ethically? Your response and feedback will be much appreciated. It will take 5 minutes to complete this questionnaire. Gender: Age: _20_ {draw:rect} {draw:rect} Male Female Which faculty do you study in? {draw:rect} {draw:rect} {draw:rect} {draw:rect} Business Engineering Biomedical Law How often do you eat McDonald’s fast food every month? {draw:rect} {draw:rect} {draw:rect} Seldom 1-3 times > 3 times What do you think about the taste of McDonald’s food? {draw:rect} {draw:rect} {draw:rect} Not tasty Tasty Very tasty Do you think that McDonald’s food is as tasty and attractive looking as shown in their advertisements? {draw:rect} {draw:rect} Yes No Do you think that McDonald’s advertisements are affecting kids to eat more fast food? {draw:rect} {draw:rect} Yes No Do you think that McDonald’s food is as healthy as advertised? {draw:rect} {draw:rect} Yes No Do you think that the information provided about the food by McDonald’s is complete and true? {draw:rect} {draw:rect} Yes No What factor makes you eat McDonald’s food? {draw:rect} {draw:rect} {draw:rect} {draw:rect} Taste Advertisement/ Promotion Price Time saving Do you agree that McDonald’s advertisement has caused people to eat more and become more obese? {draw:rect} {draw:rect} Yes No Does the advertisement or promotion made by McDonald’s make you consume more McDonald’s fast food? {draw:rect} {draw:rect} Yes No Do you think that McDonalds should put complete information about the nutrition in the food prepared in the advertisement? {draw:rect} {draw:rect} Yes No Consider this scenario: You are the sales manager of

You May Also Find These Documents Helpful

  • Good Essays

    Crucial health information is brought to the general public’s attention, when Morgan Spurlock directs and stars in the documentary film Super Size Me. After the obesity epidemic that broke out in the early 2000’s, Spurlock wonder’s what would happen if he were to consume only McDonald’s for breakfast, lunch and dinner for thirty days. This experiment raised many eyebrows to what is really reflected as healthy food. Therefore, due to Spurlock’s study a question came to mind; Should McDonald’s place health warning labels on their so-called food products? Yes, all McDonald’s should place health warning labels’ on their products of food. Spurlock proves that McDonald’s is not safe to consume, because at the end of his experiment he gained…

    • 354 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Hr 587 - Project

    • 1257 Words
    • 6 Pages

    This change, while complex, is simple in nature which is to provide the consumer what they want. It’s important to offer consumers a clean dining experience but also the foods that they want to purchase to help them provide fuel to their bodies. It has been determined that our organization has lost sight of this and has expanded our products far and wide to where it is hard to manage all the different foods and in some aspects are not in McDonald’s scope of offerings.…

    • 1257 Words
    • 6 Pages
    Good Essays
  • Satisfactory Essays

    Mt355 Unit 4 Assignment

    • 551 Words
    • 3 Pages

    McDonald’s has over the years, in spite of their tremendous growth, been given a bad reputation for serving unhealthy meals. For McDonald’s marketing has always been about flavor and never really about health. McDonald’s only concern when it comes to health is that their food is as fresh as it can possibly be. This marketing effort has been driven by consumer demand. People wanted good tasting food at a reasonable price and they wanted it as quickly as possible. Consumers and fast-food establishments are now realizing the health risks involved with this type of thinking when it comes to food choices (Amador, 2013).…

    • 551 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    With 1.6 billion over weight adults, and 400 million obese, it is imperative to know what is in the fast food that is consumed today. McDonalds and Burger King both serves the Grilled Chicken Caesar Salad, the Ranch Grilled Chicken Wraps, and the Classic Grilled Chicken Sandwich. This paper will compare the nutritional value of McDonald’s and Burger King.…

    • 1150 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Super Size Me Analysis

    • 748 Words
    • 3 Pages

    According to Gus Lubin the author of “13 Disturbing Facts about Mcdonald’s” 68 million people eat McDonalds daily. However, what effect does this food have on your health? Morgan Spurlock pondered the same question and went on a strict one month diet of eating nothing but McDonalds. In Super Size Me, Spurlock eats Mcdonald’s with the intention to show how it affects people's health. As he is doing his month of experimental diet he shows how the food affects not only him, but also how the food affects all people. Through the multiple interviews and his experiment Morgan Spurlock makes his point that the food at Mcdonald's has an appalling effect on the people who eat it.…

    • 748 Words
    • 3 Pages
    Good Essays
  • Good Essays

    In the essay “The Big Fat Case Against Big Macs,” Ellen Goodman doubts that the best lawyers can prove that fast food companies, like McDonald’s and Burger King, are the causes that make many people become overweight and have health problems, but they can prove that fast food companies fooled their consumers, especially young kids. For example, McDonald’s uses toys as attractions to make kids buy its meals. She also states that fast food companies put slogans to make kids think that eating their “Big Kids Meal” will make them…

    • 748 Words
    • 3 Pages
    Good Essays
  • Good Essays

    What do you typically order when dining at McDonald’s or Wendy’s? When I am having a meal from either place, my favorite choice is a fried chicken sandwich with lettuce, tomato, bacon and extra mayo. Sometimes, I may make it a combo and enjoy the greasy, salty french fries and an ice cold soft drink. Most of their customers often purchase the unhealthiest options because they feel as if that is what fast food is all about, right? Fortunately, it does not have to be that way. Fast food can be convenient and nutritious. Wendy’s and McDonald’s are both fast food restaurants, so they are alike in many ways. However, each one also possesses distinct characteristics that allow it to stand out from the rest of the fast food chains. Each restaurant offers a variety of healthy and unhealthy products for their patrons.…

    • 903 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    John Robbins

    • 430 Words
    • 2 Pages

    Meat & Veggies: According to John Robbins, “the critics of the ad campaign, and McDonalds itself, place the blame for the situation squarely on the shoulders of parents” (143).…

    • 430 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    After seeing a picture of a delicious McDonald’s Big Mac, he just could not contain that deep groan that originated from his stomach. He quickly grabs his keys and wallet, driving straight away to McDonalds, and ordered himself a delicious Big Mac. Once he received his paper bag, giving off a smothering smell, he hungrily grabbed his Big Mac, but as he opened the box he became depressed. Why? Because McDonalds had fooled him, that picture of their delicious Big Mac was not what sat in front of him. Instead, there sat a three pieces of bread, and what appeared to be two brownish, green beef patties in-between the bread. What this young man had to sadly go through was appearance vs. reality; while the picture of the Big Mac looked big and tasty, the actual Big Mac he got was disgusting. The theme,…

    • 1087 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Super size me

    • 266 Words
    • 1 Page

    Fast food service centers like McDonalds claim to have healthy food in their products, however there is relevant evidence which shows why their food is harmful, because in the documentary clearly shows that only two restaurants had newsletters with nutritional information. Over 14 billions of dollars is spent on fast food advertising, while the increase of healthy consumption of fruits and vegetables barely reaches two billion in publicity, alarming statistics certainly have made their presents in homes in a negative way for children’s nutrition.…

    • 266 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    McDonalds is one of the world's most well-known fast food restaurants. It is the world's leading food service with more than 30 thousand restaurants, throughout the world, serving 46 million customers each day. McDonalds tries to display their trustworthiness to consumers through their commercials. For example, the videos Grandmother and Granddaughter, New Dad, and ChaCha slide show how McDonalds commercials attract viewers and identifies McDonalds as a “trustworthy friend”.…

    • 659 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Advertisement of fast food companies contribute to the epidemic of childhood obesity and do not plan on stopping anytime soon. Fast food advertising has increased its target to two to eighteen year olds. Researchers found that “40% of parents reported that their child asked to go to McDonald’s at least once a week” (Melnick). This was after the children were exposed to fast food ads. Although fast food companies like McDonald’s and Burger King pledged to reduce their marketing towards children on television, they are still digitally out there.…

    • 1487 Words
    • 6 Pages
    Better Essays
  • Better Essays

    Spurlock engrains the message that fast food is dangerous with statistics. Children view up to 10 000 food-related advertisements each year, ninety-five percent of which are for sugary cereals, snacks, candy, pop, and other junk food. One in four McDonalds had no nutrition information available to consumers, yet the population is expected to make the right healthy choices (Spurlock). Adding support to his argument that fast food is adversely harmful is a list of credited health care professionals and nutritionists,…

    • 1218 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Fast Food

    • 1813 Words
    • 8 Pages

    Fast Food , 2009 Seth Stern is a staff writer at The Christian Science Monitor. Despite the fact that nutritional information about fast food is readily available, many fast food chains are taking the blame for the rise in obesity and other health problems across the nation. Some lawyers are considering the possibility that fast food chains could be held accountable for the health consequences of eating their food. The chains could also be responsible for the effects of their potentially misleading advertising, especially to children. These advertising messages can lead people to overeat, which is one of the reasons behind the obesity problem.…

    • 1813 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    The Ugly Tryth

    • 1377 Words
    • 6 Pages

    A person is hungry, they need a quick and cheap fix, and conveniently they happen to see those bright golden arches not too far off in the distance. The person stops at the restaurant, pulls up to the drive-thru, and someone instantly asks them for their order. This is the sad truth about the fast food world we live in today. It is cheap and, just like the name says, it is fast, but there has to be more to it then just that. Today’s market is full of hungry consumers on extremely tight schedules and budgets with the mindsets of “instant satisfaction”. With this in mind, most fast food chains have diversified their menus to make them a one-stop shop for people. However, one variable that the fast food market never could have predicted was the “healthy American”. In the beginning, fast food markets preyed on a new market hungry of hamburgers and milkshakes. Companies such as McDonald’s, the founder and leader of the fast food market in the 1930’s, began with ad campaigns that focused on it’s “juicy” burgers, large portions and fast service (Food Inc.). Now the same chain displays clean-cut logos and markets their salads just as often if not more than their “juicy” original burgers. Not just McDonald’s is changing the way they advertise. Close to all food labels want to give off that they are "all natural" when in actuality they are not. Before watching Food Inc., I never really put too much thought into what I was actually eating or where it came from. Now after seeing how the food I eat is produced, I have realized what all goes into that food and what the consequences of eating those foods are. In the film Food Inc., the director uses very precise camera techniques to capture the seriousness of the subject matter. One particular technique used by the director were the camera angles. In one scene shown, the director used a close up camera angle of the “juicy” burgers. I would argue that the director incorporated this technique to show that one…

    • 1377 Words
    • 6 Pages
    Good Essays

Related Topics