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Management Principles Full Assignment

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Management Principles Full Assignment
Background of Nestle Company

Nestlé’s foundation was built in 1867 on humanitarian needs and social responsibility when Henri Nestlé, a trained pharmacist, developed a healthy and economical alternative source of infant nutrition to save the life of an infant who could not be breastfed. The Henri Nestlé endowed his company with the symbol derived from his name. His family coat of arms, the nest with a mother bird protecting her young, became the Company's logo and a symbol of the Company's care and attitude to life-long nutrition. The Nestlénest represents the nourishment, security and sense of family that are so essential to life.
Nestle (Malaysia), a part of Nestle Group which is engaged in the manufacturing, marketing and sale of food, confectionery and dairy products in Malaysia. Nestle (Malaysia) Berhad is also an investment holding company. The Company operates in two segments: food and beverages and others. The company is headquartered in Petaling Jaya, Malaysia, and employs around 5,000 people. The company markets over 300 Halal (permissible to use as per Muslim religion) products, reflecting Malaysia's Muslim religious beliefs, and its exports are certified Halal by JAKIM (Jabatan Kemajuan Islam Malaysia) or the Department of Islamic Development of Malaysia.
Nature of business for Nestle (Malaysia) is mainly on food and beverages which are categorized into coffee and beverages; culinary aids/prepared foods, milks, liquid drinks, junior foods, breakfast cereals, chilled dairy, ice cream, chocolate and confectionery, healthcare nutrition, performance nutrition, and Nestle professional. Its major food products brands include MILO, NESCAFE, MAGGI, NESPRAY, LACTOGEN and KIT KAT. Today, more than 140 years later, Nestlé position as “a trusted food, nutrition and wellness company” continues with its founder’s legacy to improve lives and offers Good Food, Good Life to everyone. Nestlé's commitment to providing quality products to Malaysians dates back

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