Giorgio Armani

Topics: Milan, Giorgio Armani, Olimpia Milano Pages: 3 (909 words) Published: November 27, 2005
Giorgio Armani
An entrepreneur is someone who organizes, operates, and assumes the risk for a business venture. Giorgio Armani is a perfect example of a modern entrepreneur, who became very successful in the fashion industry. Armani is estimated to be worth around 2 Billion (US) dollars.

Giorgio Armani was born on July 11, 1932 in Piacenza in the Emilia region of Italy. He also spent most of his childhood in Piacenza but he did not have a very happy childhood, Piacenza took heavy bombing during the time of a war, which Giorgio was very small and lost two of his best friends when a bomb exploded. He and his sister Rosanna Armani who was three years old at the time were nearly gunned down. Armani Parents would wake Giorgio and Rosanna in the very early hours of the morning and would take them to a shelter where they would be safe from the planes dropping bombs.

After the war had ended Giorgio and his family left the little provincial town of Piacenza and went to the City of Milan. This was very hard for Giorgio's family they lived in a very poor part of Milan and his parents struggled to rebuild a decent life.

Giorgio then went to university and studied medicine; he wanted to dedicate his life to helping others. After just two years of studying medicine he had to go to the military service, which Armani was very happy to do because he was not sure which way to take his studies and this was the perfect excuse for him to take a very much needed break?

Since Giorgio had been studying medicine he was put in the infirmary, which was very boring for him. He spent most of his time painting. Giorgio shortly became very busy when a flu epidemic that broke out and his infirmary filled with sixty patients. A short time later he took a brake from the military and asked to go and work in Milan.

When he arrived in Milan to work one of his friends told him there was a job opening at La Rinascente in the advertising department and that is when Giorgio got his...
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