By: Ron Thompson
Instructor: Roy Prescott
Date: 9/30/2010
ABSTRACT
Report analysis based on informational article from Business Ethics textbook and CD related to material. My personal evaluations are provided in context to business ethics involved.
HISTORY
The definition of a monopoly market is, "the only seller in the market is a single firm, and new sellers are barred from entering."
One of the first unethical behaviors Bill Gates did was involved when IBM needed a operating system. He had told IBM that he could provide them with an OS, so he went to a friend that had written on OS that would work. He ended up buying his friends OS for $60,000 without informing him about his meeting with IBM. I found this as being unjust and without care for his friend.
In 1987, Microsoft virtually copied Apple's OS, and this resulted in a copywrite lawsuit. Apple lost the suit. In my estimation, I would have considered this …show more content…
They were experts at building "monopolies within monopolies", and abusing justice.
MARKET EVALUATIONS and CHARACTERISTICS
The main characteristics of the market for OS that contributed to Microsoft's monopoly and unethical behavior was: * Timing; in 1978 and with the introduction of personal, marketable computers, made it the "prime time" for introducing the new OS. * Capital Justice; Microsoft violated this concept because with their monopoly, they could charge whatever they wanted for their products. * Decline in efficiency; because Microsoft owned the OS market, this resulted in other companies like Netscape, going out of business. * Resources; Microsoft owned the new technology, so they had no need to find less costly methods of production. Consumers were unable to choose exactly what they wanted. It was either Microsoft, or nothing at