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Cultural Demention
European Journal of Marketing
Emerald Article: The organizational barriers to developing market orientation Lloyd C. Harris

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To cite this document: Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 Permanent link to this document: http://dx.doi.org/10.1108/03090560010321956 Downloaded on: 25-12-2012 References: This document contains references to 87 other documents Citations: This document has been cited by 29 other documents To copy this document: permissions@emeraldinsight.com This document has been downloaded 3549 times since 2005. *

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Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 http://dx.doi.org/10.1108/03090560010321956 Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 http://dx.doi.org/10.1108/03090560010321956 Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 http://dx.doi.org/10.1108/03090560010321956

Access to this document was granted through an Emerald subscription provided by UNIVERSITY OF GLAMORGAN For Authors: If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service. Information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.com With over forty years ' experience, Emerald Group Publishing is a leading independent publisher of global research with impact in business, society, public policy and education. In total, Emerald publishes over 275 journals and more than 130



Citations: European Journal of Marketing 34,5/6 600 Studies of structural impediments Lear (1963) is one of the first authors to acknowledge organizational structure as an obstacle to improving levels of market orientation

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