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Cultural Demention
European Journal of Marketing
Emerald Article: The organizational barriers to developing market orientation Lloyd C. Harris

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To cite this document: Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 Permanent link to this document: http://dx.doi.org/10.1108/03090560010321956 Downloaded on: 25-12-2012 References: This document contains references to 87 other documents Citations: This document has been cited by 29 other documents To copy this document: permissions@emeraldinsight.com This document has been downloaded 3549 times since 2005. *

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Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 http://dx.doi.org/10.1108/03090560010321956 Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 http://dx.doi.org/10.1108/03090560010321956 Lloyd C. Harris, (2000),"The organizational barriers to developing market orientation", European Journal of Marketing, Vol. 34 Iss: 5 pp. 598 - 624 http://dx.doi.org/10.1108/03090560010321956

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Citations: European Journal of Marketing 34,5/6 600 Studies of structural impediments Lear (1963) is one of the first authors to acknowledge organizational structure as an obstacle to improving levels of market orientation
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