Communication
Abstract
Effective internal communication plays a significant role in the success of any business. Without a proper channel of communication within the organization, the company will face various operational problems like decrease in sales, increases the turnover rate of employees and unsatisfied customers like SHDE holding is facing now. Therefore it is important to understand the need of internal communication, the barriers affecting it and steps required to improvise the written and oral communication in the organization.
Task 1. How internal communications takes place within the organizations
Introduction:
A communications skill plays an indispensable part for the success of any organization irrespective to their size, geographical location or their vision. Business communication is linked with the internal culture and external image of any organization. Hence it determines what is communicated to whom, by whom and at what level of organization. In other words, strong business communication enables the organization to accomplish their goals by informing, influencing and developing goodwill both inside and outside the organization.
1.1 The process of communication
According to the Adler and Towne the process of communication begins atleast with two people that starts when one person want to convey his ideas, thoughts, or emotions to another person. There two which are present in every communication sender and receiver. This process can be divided into the following elements:
I. Sender’s thought:
The person who wants to send the message is called sender. The first step is to generate the thought in the sender’s mind.
II. Encoding/message: The thoughts in the sender mind are not clear therefore in this step the thoughts are translated into the symbols or message this is known as encoding.
III. Transmission through medium: After the message is translated into message form, one has to choose the suitable medium. The medium can be a
Effective internal communication plays a significant role in the success of any business. Without a proper channel of communication within the organization, the company will face various operational problems like decrease in sales, increases the turnover rate of employees and unsatisfied customers like SHDE holding is facing now. Therefore it is important to understand the need of internal communication, the barriers affecting it and steps required to improvise the written and oral communication in the organization.
Task 1. How internal communications takes place within the organizations
Introduction:
A communications skill plays an indispensable part for the success of any organization irrespective to their size, geographical location or their vision. Business communication is linked with the internal culture and external image of any organization. Hence it determines what is communicated to whom, by whom and at what level of organization. In other words, strong business communication enables the organization to accomplish their goals by informing, influencing and developing goodwill both inside and outside the organization.
1.1 The process of communication
According to the Adler and Towne the process of communication begins atleast with two people that starts when one person want to convey his ideas, thoughts, or emotions to another person. There two which are present in every communication sender and receiver. This process can be divided into the following elements:
I. Sender’s thought:
The person who wants to send the message is called sender. The first step is to generate the thought in the sender’s mind.
II. Encoding/message: The thoughts in the sender mind are not clear therefore in this step the thoughts are translated into the symbols or message this is known as encoding.
III. Transmission through medium: After the message is translated into message form, one has to choose the suitable medium. The medium can be a
References: Adler, R., & Towne, N. (1978). Looking out/looking in (2nd Ed.). New York: Holt, Rinehart and Winston. Maslow, A. (1970). Motivation and personality. New York: Harper & Row. Keyton, J. (2010). Case studies for organizational communication: Understanding communication processes. New York, NY: Oxford University Press. Keyton, J. (2011). Communication and organizational culture: A key to understanding work experience. Thousand Oaks, CA: Sage