Cadbury Schweppes Versus Coke

Topics: Soft drink, Coca-Cola, Carbonated water Pages: 13 (3128 words) Published: October 29, 2008
Company Background:

Company Name: Cadbury Schweppes Public Limited Company
Publicly Traded, Ticker Symbol: NYSE:CSGCurrent Price: $46.10

Headquarters:Cadbury Schweppes PLC
25 Berkeley Square London W1J 6HB
Phone: 44 20 74091313
Fax: 44 20 74091313

Mission Statement:
Our Core Purpose is: Working together to create brands people love. Vision Statement:
Cadbury Schweppes is committed to growing responsibly. We believe responsible business comes from listening and learning, and having in place a clear CSR vision and strategy. It also comes from having the processes and systems to follow through and an embedded commitment to living our values. Values:

Clear Objectives
Openness and Integrity
Committed People
Competitive Ability
Simple Organisation
Taking Advantage of Change

These values are summarised in the behaviours they engender in our colleagues namely: Accountability

Industry: Food Products
Employees: 71,657 (12/12/2007

Cadbury Schweppes Public Limited Company was incorporated on May 6, 1897 and is registered under the laws of England and Wales as a public limited company. The Company's principal businesses are confectionery and non-alcoholic beverages. It has a share of the global confectionery market with participation across all categories and by geography. In beverages, it has strong regional presences in North America and Australia. The Company is organized into four business segments which it calls regions, and six global functions. The Americas Beverages region comprises operations in the US, Canada and Mexico. The principal products of the business are carbonated and still soft drinks. The Americas Beverages region comprises operations in the US, Canada and Mexico. The principal products of the business are carbonated and still soft drinks. Americas Confectionery operates businesses in all the region's major countries including the US, Canada, Mexico. Brazil, Argentina and Colombia. The EMEA region includes all of its confectionery interests in the European, African and Middle Eastern confectionery markets. Asia Pacific region comprises its confectionery operations principally in Australia, New Zealand, India, Japan, Malaysia, Indonesia, Thailand and China, and Schweppes Cottee's, an Australian beverages and foods business. The role of Global Supply Chain is to ensure the supply of product to satisfy its customers' expectations whether manufactured by the Company or by a third party. The role of Global Commercial is to enable higher sales growth from the regions and business units than they could otherwise generate on a stand-alone basis. Science and Technology leads its technical innovation program. The role of Human Resources is to improve its performance by enhancing the effectiveness of its day-to-day working practices, the capability of its people and the quality of its output. The role of Finance is focused on a strong business partnership with the commercial operators of the Group, while maintaining a robust financial control environment. Legal and Secretariat work with and support the regions and other functions by taking responsibility for a range of legal activities. Its confectionary products comprise Cocoa Powder, Sugar Confectionery, Cough Drop, Chewing Gum, Milk Chocolate Bar, Sugar-coated Gum, Breath Freshener, Chewing Gum, Sugar-free Gum and Bubble Gum which are marketed under the brand name of Cadbury, Bassett's, Maynards, Halls Cough Tablets, Dentyne, Cadbury Dairy Milk, Chiclets, Clorets, Stimorol, Trident, Bubblicious and Sour Patch Kids. Cadbury's beverage products includes Carbonated Water, Apple Juice, Quinine-based carbonated Drink, Carbonated Soft Drink, Non-carbonated Soft Drink, Tomato-based Drink and Non-carbonated Soft Drink which are marketed under the brand name of Schweppes, Mott's, Schweppes Tonic Water, Dr Pepper, 7UP, Hawaiian...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Cadbury Schweppes Essay
  • Cadbury Essay
  • Cadbury Schweppes Takeover by Kraft Essay
  • Cadbury Schweppes Swot Analysis Essay
  • Cadbury Schweppes Case Study Essay
  • Cadbury Schweppes Plc Essay
  • cadbury Research Paper
  • Cadbury Essay

Become a StudyMode Member

Sign Up - It's Free