Business Environment
Unit 1
M1 And D1
Assignment Brief: Add a further section to your article that provides an in depth explanation covering the points of view of the different stakeholders and provide a clear link between these points of view and the aims of the two organisations. For each stakeholder you have identified, explain how much influence they have on the aims and objectives of the two organisations.
Assignment Brief: Evaluate the influence different stakeholders exert in one organisation.
M1
Customers are a key stakeholder in any company, but for Apple in particular they play a big role on the aims and objectives on the business. Apple customers expect an efficient help and support service should any of range their products go wrong, Apple now offer a wide of support if you are having problems. On the Apple website they have a service which gives a number of different ways to contact apple if you are having problems. This helps Apple to research what are the most common problems in their products and it helps them to see more ways they can improve through customer feedback. This shows that customers are very important to Apple’s company or any company. This also shows how important the customers are as stakeholders. The reason being is that failure to deliver this service would have an adverse effect on the business and they would likely lose customers. An example of Customers impact in Apple is that when the iPhone was originally released it experienced a lot of different problems from battery life, to signal issues. The customers told Apple about these problems which heavily pressured Apple into getting the problems refused.
In contrast Oxfam customers do not get a wide range of support if they have a problem with a product however, Oxfam sell to their customers in stores all around the UK and internationally. You can also buy Oxfam products online. Oxfam are always trying to expand the amount of products they