Topics: Apple Inc., Steve Jobs, IPhone Pages: 2 (446 words) Published: June 3, 2013
Technological Changes:
As technology is changing become better. People produce more sophisticated and better product. So that, it will encourage consumers to buy more often. New high technology productions method will also increase productivity and lower the average cost. Nowadays, as technology becomes better, people use internet more often which allowed many business to prom ote their product dirrectly to people’s homes all over the world. Just like Apple Inc, an American multinational corporation headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software and personal computers which was established on April 1, 1976, by Steve Jobs, Steve Wozniak and Ronald Wayne. Nowadays, apple has its own website to promote all of its products. Even people can dirrectly buy through their website. Technological changes also make Apple Inc. Produces more sophisticated products with better features which encourages the consumers to buy more often. As an example, iphone 3G and iphone 5. Iphone 3G is the old version of Iphone 5G, it doesn’t have a software called siri which can help you to set an appointment, send emails, messages and others. While, Iphone 5G has a siri software, a 5mp camera and retina display that are not provided by iphone 3G. However, technological changes will make workers need retraining to learn new skills. It’s also expensive to research and develop new products and they are not guaranteed to succeed. But, business which do not develop new products will lose sales and market share. Increased competition:

Most business decisions are influenced either by what actions competitors have taken or by how competitors might react. Just like Apple Inc, the great success of Apple’s ipod has led other electronics comoetitors such as Son y, to develop and launch their own mp3 player. One of Apple Inc greatest competitors is Samsung. After apple launch their products, ipad. Samsung also launch their Samsung...
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