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How Businesses Can Benefit from Pr Newswire?

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How Businesses Can Benefit from Pr Newswire?
Following are excerpts of an interview with Rajkumar Kanagasingam, Partner of Selvasingam Consultants(selvaass.com), who consults on regional and global promotional strategies, and an authorised promoter of the PR Newswire Asia:

Q: Can you explain what PR Newswire Asia and its services are about?

A: PR Newswire Asia (en.prnasia.com) is the Asian arm of the PR Newswire (www.prnewswire.com), the global leader in news and information distribution services.
PR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, public affairs and investor relations decision makers to leverage content to engage with all their key audiences.
PR Newswire pioneered the commercial news distribution industry 56 years ago and today provides end-to-end solutions to produce, optimise and target content – from rich media to online video to multimedia – and then distribute content and measure results across traditional, digital, mobile and social channels.
PR Newswire serves tens of thousands of clients in the Americas, Europe, Middle East, Africa and the Asia-Pacific region. It has a global client base of 40,000 companies, organisations and government agencies, including over 50% of the Fortune 500 companies.
PR Newswire Asia will send clients’ press releases to hundreds of thousands of media points in 170 countries in 40 languages, as well as to investors worldwide, helping companies generate exposure, build brand awareness and attract potential clients, business partners and investors.
It simultaneously delivers every story to the “disclosure” media designated by NYSE, AMEX, NASDAQ and LSE, including Dow Jones, Associated Press, Reuters, Bloomberg, The New York Times, The Wall Street Journal, USA Today, Investor’s Business Daily and others.

Q: Can you explain how PR Newswire helps the client’s message reach Asia?

A:Asia is home to more than four billion consumers and spending is on the rise. Launching a product or

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