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    Three generations of Data Management in Decision Support 1. Early 1970s - required a repository of data : sourced from operational system + other data (e.g. external data) - Data was customized for the specific DSS - Application-centric approach : data support a single or a few related applications used to help make the business case for the warahouse - Sprague provided the Data-Dialog-Models (DDM) paradigm 2. Late 1980s - Telecommunications‚ retailing and financial services

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    Market and Industry Analysis Figure 1 - Market/Industry Cement Dispatches In 2008-09 a total of 30.78 million ton material was attained and sent forward‚ generating an increase of 2.12% as compared to last year (Bestway Annual Report‚ 2008-09). Dispatches made locally contracted by 14% to a level of 19 million ton (as per DGKC Annual Report‚ 2008-09)‚ owing to inconvenient economic‚ political‚ law and order atmosphere reigning in the country (Bestway Annual Report‚ 2008-09). High cost of contracting

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    Developing Go – To – Market Strategies Webinar V 1 Go-­‐To-­‐Market  Strategy     § Overall  strategy  is  the  mechanism  by  which  a  firm  proposes  to  deliver  its  unique  value   proposi7on  to  its  target  markets.   § The  set  of  integrated  tac7cs  a  company  uses  to  connect  with  its  customers   § Organiza7onal  processes  it  has  developed  (e.g.‚  price‚  distribu<on)  to  consummate

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    frontiers. And today this name spells unparalleled growth and absolute reliability‚ with a market leader position in one of the largest economy. Nirma keenly extends this success story into the healthcare domain under Nirlife brand. After all‚ health is happiness. Nirlife Healthcare is one of the largest manufacturer and marketer of extensive range of parenteral products and medical devices in the global market. With a strong research oriented work culture‚ state-of-the-art production facility and

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    scenario as well as the future market potential for operating room (OR) equipment‚ globally. The major operating room equipment types studied in this report are operating tables‚ operating room lights‚ surgical booms‚ operating room integration systems and surgical imaging displays. The market for these equipment have been extensively analyzed on the basis of factors such as product types‚ technological developments‚ pricing and availability across various geographies. The market size and forecasts in terms

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    The global hematology market is estimated to grow at a lower CAGR in developed countries; however‚ it is expected to witness high growth in emerging countries such as China‚ India‚ and Brazil in the next five years. The growth of the Hematology analyzers and Reagents market is driven by factors such as increasing adoption of automated hematology instruments by diagnostics laboratories‚ growing development of the high throughput hematology analyzers‚ integration of basic flow-cytometry techniques

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    CHAPTER 1 1.1 INDUSTRY PROFILE 1.1.1 About this Industry: Finance and Share Market. [pic] 1.1.2 BSE • The Bombay Stock Exchange (BSE) (formerly‚ The Stock Exchange‚ Bombay) is a stock exchange is the oldest stock exchange in Asia. • The equity market capitalization of the companies listed on the BSE wasUS$1.63 trillion as of December 2010‚ making it the 4th largest stock exchange in Asia and the 8th largest in the world. • The BSE has the largest number of listed

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    MW 2:00-3:15 September 20‚ 2008 The Brita Products Company John Deighton January 15‚ 2002 1. To what do you attribute Brita’s success? • It is owned by a well established and successful company‚ Clorox. • They own a large amount of market share. • Each pitcher sale starts a flow of filter sales. • Their customer lifetime value was remarkable. The retention rate is also a high 80%. • They didn’t give up in the early years when sales were very slow because they believed in their product

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    R&D • Max out the MTBF • Position the directly where the market wants it (using the perceptual map) • Try to make it come out the same year. If not‚ position it correctly‚ complete all decisions‚ then come back and see where dates fall. It’s not terrible if it does not come out within the year‚ you just lose selling time Marketing • Price the products as high as you want. Most likely the market will accept it. For the promo and sales budgets‚ allocate more money to

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    efficiently: * Check the market forecast to see which customer groups will grow the fast. For us‚ it was the Singles and the Others. * Check the perception maps to see which 2 product attributes they care about the most. * Check the evolution of their perceptions to see how their desired product attributes shift over time. * Research the perfect product to have the ESTIMATED product values that your consumers will want 3 PERIODS from now. * Put the product on the market and price it EXACTLY

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