are various electronic commerce activities and mechanisms. E-Commerce Activities and Mechanisms include the following but not limited to: E-Market Place: It is an online market usually B2B where buyers and sellers exchange goods or services. EC transactions take place in the electronic equivalent of a mall called the electronic marketplace (e-marketplace). Electronic marketplaces utilize different tools (electronic shopping cart‚ e-catalog‚ fulfillment technologies‚ and checkout and payment
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Definition of sales promotion * An early def. of sales promotion :’Includes all those activities ‚which enhance and support mass selling and which compete and or coordinate the entire promotional mix and make the marketing mix more effective”. (John F Luick and Wiliam L Zeigher‚Sales Promotion & Modern merchandising‚TMH‚1968) * In a specific sense ‚sales promotion includes those sales activities that supplement both personal selling and advertising and coordinate them and help to make
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Goals What you get by achieving your goals is not as important as what you become by achieving your goals. You will not be the same person when you achieve your goal. When you set goals‚ you naturally focus on the result. If you pay attention to the desired path to get there‚ however‚ the value you gain from achieving the goal is not just about the reward of accomplishment. “The journey is the reward” (Chinese proverb) The process of achieving your goal and the experience you have gained will
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Sales manager is an important position in a company. He does not only focus in sales alone‚ yet he needs to set sales objectives‚ forecasting‚ budgeting‚ organizing and salesforce’s recruitment. In order salesforce to achieve it objective‚ sales manager needs to create a positive environment for his salesforce. According to Barker (2001)‚ salesperson’s behavior is influenced by three groups of antecedents - activities of sales manager‚ characteristics of salesperson and an appropriate sales organization’s
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Introduction Sales promotion is of paramount significance in today’s marketing world by which marketer want to make their product reachable to their desired customers mind for making him or her remind regarding purchasing their product. For this term paper my selected topic is sales promotion which is one of the branches of marketing where I will briefly discuss sales promotion strategy‚ tools & ways to develop it. For each and every issue‚ the practical examples of the different renowned companies
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Cost‚ Volume‚ and Profit Formulas Heather Jauregui University of Phoenix of Axia College “The Cost-volume-profit (CVP) analysis is the study of the effects of changes in costs and volume on a company’s profits.” (Kimmel‚ P.‚ Weygandt‚ J.‚ & Kieso‚ D. 2003) The analysis is used to maximize efficiency in a business. In order to be effective the CVP analysis has to make several assumptions. These assumptions are that the costs can be fitted into either fixed or variable categories. The
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THE “AFTER-SALE SERVICE PROCESS”: PART II - STRATEGIES December 3‚ 1999 By Richard G. McNeill‚ Ed.D‚ CHME During the Implementation Step The Implementation Step. As discussed in Part I‚ “The After-Sale Service Process‚” customers have three distinctive stages of perspective during “Implementation of the Product/Service” step of the “after-sale service process:” (a) The Novelty Stage‚ (b) the Learning Stage‚ and (c) the Effectiveness Stage. Sellers must be aware of and have strategies to
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put in place by Isaac Newton. Out of the 3 laws of motion he had declared the second law states that force equals mass times acceleration (F=ma). The Atwood machine is a machine that has a pulley in the air and a string running through the pulley‚ some kind of mass is suspended by each end of the string. When the suspended masses are unequal‚ the system will accelerate towards the direction of the larger mass. In this experiment‚ we used different masses to the velocity of the Atwood system. The
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COST-VOLUME PROFIT (CVP) ANALYSIS This is a technique used for planning short-term run profits by finding the relationship between profits and factors that influence profits. The following factors are taken to be influencing profits:- • Selling price • Variable cost of production • Fixed costs • Activity level (production and sales units) Profit planning is based on break-even analysis and can be worked out using either; a) Algebraic method b) Contribution method c) Break-even
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Case Study Analysis: When should a leader be directive or empowering? How to develop your own situational theory of leadership Situational leaders are some of the most effective leaders according to Blanchard (2010)‚ McShane and Von Glinow (2012)‚ and Sims‚ Faraj‚ and Yun (2009). Blanchard refers to situational leaders as people who see potential that people can and want to achieve and are able to encourage and develop it. Sims and colleagues did research on a medical team and found that two of
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