said when we tested the bomb‚ "Now I am become Death‚ the destroyer of worlds.” The countdown began. Everyone in the room tensed visibly; every muscle in every inch of our bodies humming with nervous energy. Five...four….three….two….and I thought‚ what have I done…
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of a firm’s products. 5. Reveal that the firm is socially responsible. 6. Reveal that the firm is environmentally responsible. 7. Include nine component customer‚ product or services‚ markets‚ technology‚ concern for survival/ growth/ profits‚ philosophy‚ self-concept‚ concern for public image‚ concern for employees. 8. Reconciliatory. 9. Enduring. Mission Statement for Sime Darby. Mission * We are committed to developing a winning portfolio of sustainable businesses
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CAN COMPETITIVE ADVANTAGE BE SUSTAINABLE? As worldwide markets continue to converge through the growing phenomenon which we know as Globalisation‚ competition is becoming more stubborn and fiercer than ever before. Indigenous companies are now faced by emerging foreign competitors‚ rivals that have arrived on foreign shores equipped with deeper knowledge‚ broader competencies and richer resources than that of their indigenous counterparts. In addition to the knock-on effects that Globalisation
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Direct Marketing Plan for the NANO car’s launch in U.S.A TATA Motors – Brief Introduction The globally popular Indian multinational automobile manufacturing company is a part of the TATA group. TATA group is a family owned entrepreneurship formed in 1860s by Jamsetji Tata‚ the great business man during time who had put India on the global map of economic trade. TATA group includes various sectors of business like Tata power‚ Tata chemicals‚ Tata Tea‚ Tata global beverages‚ The Titan Watch Industries
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Subject: MM- 304C PRODUCT MANAGEMENT Course Objectives: The objective of this course is to acquire the conceptual understanding of Product Policy Management and its applications for corporate growth and development. Examination Scheme: The faculty member will award internal marks out of 40 based on three assessments of 20 marks each of which best two will be considered. The end semester examination will be worth 60 marks having theory and cases/practical problems. Course Content: 1. Introduction
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What Makes a Premium Product or Brand? By Justin Tsui Justin Tsui is strategic innovation consultant specialized in holistic product design‚ brand strategy and digital marketing solutions. With 15+ years professional experience working with MNC consultancies and companies‚ Justin worked in wide range of projects in various industries like FMCG‚ Retail Marketing‚ Telecommunication‚ Licensing‚ Electronics‚ and Public Space Design. Justin have developed many products and brands with proven success
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to potential consumers. A typical product policy created by a business for a manufactured product might attempt to manage how the item will be perceived by its target market and could also contain information about how durable the product is. Product policy covers product planning and development‚ product line‚ product-mix‚ product branding or identification‚ product style‚ product positioning and production packaging. It includes product diversification. PRODUCT POLICY
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1.0 Introduction There are numerous definitions of the terms ‘Sustainable’ and ‘Supply Chain’. For the simplistic but practical definition is “Management of raw materials and services from suppliers to manufacturer/ service provider to customer and back with improvement of the social and environmental impacts explicitly considered”. The supply chain considers the interactions between a business and its customers and suppliers. The greatest benefits are derived by extending the focus as far as possible
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Sustainable tourism creates balance between business and customers‚ in the way the business creates profit and the customers enjoy their holiday. Thereby the people and the environment in the destination will continue to thrive. How critical is sustainability to the future of the travel and tourism industry? Sustainable tourism is absolute crucial for the future of the industry. It is one of those things that are easy to say‚ and it is evidently true‚ but if you think about tourism it is not a special
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Smart Products and Services A smart products is an electronic device‚ generally connected to other devices or networks via different protocols such as Bluetooth‚ NFC‚ WiFi‚ 3G‚ etc.‚ that can operate to some extent interactively and autonomously. It is widely believed that these types of devices will outnumber any other forms of smart computing and communication in a very short time‚ in part‚ acting as a useful enabler for the internet things. Uses of Smart Services Minimize maintenance and repair
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