Wal-Mart offers an everyday low price strategy to stay ahead of the competition‚ retain‚ and attract more consumers to its stores. An everyday low price strategy enables them to retain this position. Wal-Mart is also growing rapidly in international markets‚ further increasing the company’s ability to stay at the top. Furthermore‚ Wal-Mart has streamlined its inventory system‚ enabling it to turn product fast. This allows product to be delivered in time to stores for customers to purchase. However
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grocers‚ third largest pharmacy). o One-stop shopping for all products. o Diversification: Well designed structure of having superstores‚ stores‚ and discount stores to attract all types of shoppers. o SAM’S Club. o Online sales campaign development. o Employment structure that saves costs (health care‚ employment benefit packages). International: o Expansion into foreign markets (many competitors do not have such large international influence). Technology: well developed IT system
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WALMART Wal-Mart Stores‚ Inc. branded as Walmart since 2008 and Wal-Mart before then‚ is an American public multinational corporation that runs chains of large discount department stores and warehouse stores. The company is the world’s 18th largest public corporation‚ according to the Forbes Global 2010 list‚ and the largest public corporation when ranked by revenue. It is also the biggest pvt. employer in the world with over 2 million employees‚ and is the largest company in the world. The company
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Capital Structure and Debt Structure* Joshua D. Rauh Kellogg School of Management and NBER Amir Sufi University of Chicago Booth School of Business and NBER February 2010 *We thank Doug Diamond‚ Anil Kashyap‚ Gordon Phillips‚ Michael Roberts‚ Toni Whited‚ Luigi Zingales‚ and seminar participants at Emory University‚ Georgetown University‚ Maastricht University‚ Rice University‚ Tilburg University‚ the University of California-Berkeley‚ the University of Chicago‚ the University of Colorado
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Sam’s club and Wal-mart international. There are three retail formats which include 2257 Supercenters‚ 1074 Discount stores and 112 Neighbourhood Markets spread over 50 states in America and 2769 international stores. Wal-Mart Stores are strategically located for example Sam’s club and supercentres are located at prime spots whereas neighbourhood markets are located within the neighbourhood to attract different segments of consumers. Wal-Mart has a 1600 member Global Procurement Service team based
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Problems faced in different countries 1. Slowness to develop a strong presence online. Walmart has become sloppy in executing big changes‚ which is inevitable for an organization. After so many years of such an explosive growth. Case in point is Walmart’s slowness to develop a strong presence online. Despite these fears‚ Walmart’s leaders are optimistic that they can shift the business and position the retailer for long-term success. They are already testing a radical new concept -- downsizing
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CLAIM: Companies‚ who intentionally want to be part of the global market‚ have to take in consideration the cultural background of the country they want to extent to in order to be successful. Company’s who had to adapt to cultural diversity due to the fact the are global companies: The Coca-Cola Company Successful adapting Wal-Mart Stores Inc. Not successful adapting Globalization‚ and therefore cultural diversity‚ was inevitable for these 2 companies. Wal-Mart: grow quickly and became
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Walmart violated the equal employment opportunity act 1963 and the Civil Act of 1964‚ which states that no employee should face discrimination based on gender‚ promotion‚ job classification‚ assignment‚ and compensation and working conditions‚ (Picot‚ 2001). The law further states that women and men must always receive equal pay for performing equal work. However‚ Walmart allegedly promoted fewer women to store management positions. Women also take longer to move up as compared to men with cases
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Wal-Mart helped pave the way along with other competitors such as Target and K Mart. Since then Wal-Mart has grown into one of the top retailers in the United States‚ and are currently in the process of trying to establish themselves into international markets. A key to Wal-Mart’s success is their competitive advantage of low prices – lower than any of their competitors in the discount retail industry. Being a top business does not exempt one from problems. Over the years Wal-Mart has been one of the
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walmart’s cost leadership/Broad market strategy WALMART’S STRATEGY Basis for Customer Value lowest cost Broad Market Target Market Who: Determining the customers to serve 1.Wal- Mart ensures that it positions itself strategically in the market by offering products that meet the needs of all the population segments. 2.Wal- Mart’s target marketing has been based on the fact that different age groups’ demands are catered for sufficiently What: Determining which customer needs to satisfy •before
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