What is Viagra? Viagra (sildenafil) relaxes muscles and increases blood flow to particular areas of the body. Viagra is used to treat erectile dysfunction (impotence) in men. Another brand of sildenafil is Revatio‚ which is used to treat pulmonary arterial hypertension and improve exercise capacity in men and women. Do not take Viagra while also taking Revatio‚ unless your doctor tells you to. Important information about Viagra You should not use Viagra if you are allergic to sildenafil
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stainless steel‚ and even fireworks were discovered by accident. I have chosen to report on the invention of one of the most common over-the-counter drugs in the world‚ Viagra. Originally meant to treat heart conditions‚ Viagra was discovered to have a secondary use. Invented and distributed by Pfizer Pharmaceutical Company Viagra was originally known as Sildenafil. The pill was made to treat heart disease known as hypertension angina pectoris as well as chest pains. Hypertension angina pectoris
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VIAGRA* In October 2003‚ Alexander DeGermay‚ Global head of marketing at Pfizer’s was driving to office where in an hour he was to meet with the marketing team of Viagra‚ one of Pfizer’s blockbuster drugs. They were to determine the marketing strategy of Viagra in the US‚ given the entry of two key players‚ Bayer/Glaxo SmithKline and Eli Lilly. Both these companies were slated to launch competing products for the treatment of erectile dysfunction (ED) in the US market. When Viagra‚ a non-prescription
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Marketing Viagra in India Abstract: This case is about Pfizer’s launch of its popular drug‚ Viagra‚ in India. Viagra was first launched in the US‚ in 1998‚ with an extensive public relations campaign. Pfizer’s promotional efforts also included celebrity endorsements and Direct-to-Consumer (DTC) advertisements. Though Viagra was a huge success for Pfizer initially‚ after seven years since its launch‚ the worldwide sales of Viagra had become stagnant. Pfizer introduced Viagra in India
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VIAGRA® (sildenafil citrate) Tablets DESCRIPTION VIAGRA®‚ an oral therapy for erectile dysfunction‚ is the citrate salt of sildenafil‚ a selective inhibitor of cyclic guanosine monophosphate (cGMP)-specific phosphodiesterase type 5 (PDE5). Sildenafil citrate is designated chemically as 1-[[3-(6‚7-dihydro-1-methyl-7-oxo-3-propyl-1Hpyrazolo[4‚3-d]pyrimidin-5-yl)-4-ethoxyphenyl]sulfonyl]-4-methylpiperazine citrate and has the following structural formula: O C H 3C H 2 O CH3 N HN N
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habits (i.e. Viagra dropout). Within these segments‚ the populations to target are: • Age: Men ages 50+ (slight market with men ages 40-49) • Occupation: Retired or employed full time • Marital Status: Married or living together with a partner / have a sexual partner • Education: U.S. – high level of education; Other countries – secondary to primary level of education • Income: U.S. – mid to high level of income; Other countries – low to mid level of income • ED medication use: Viagra dropouts
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Viagra‚ the most beloved little blue pill in the world‚ is capable of much more than just ED treatment. In fact‚ it was made against the common cold‚ and as you already know‚ it’s not everything that Viagra does. This small pill is used for different purposes throughout the world‚ and some of the ways to use it are rather unusual. 1. Fight against cancer Scientists have discovered that Viagra helps to reduce a tumor and protects the heart from damage when used with certain anti-cancer drugs. Viagra
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Case Study 1 – McDonald’s External Analysis (mODULE 2) Industry – global fast-food retailer‚ US based Product segment – burgers‚ French fries‚ nuggets‚ beverages and coffees and cakes in McCafe Current life cycle position in the industry – mature stage TEMPLES Technology (+) – adding technology to make drive-thru‚ ordering and payment processes easier Economic (-) – GFC during 2008-2009 affected US and the rest of the world which led to the declines in consumer wealth and purchasing power‚ and a
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Policy Sciences 35: 269^284‚ 2002. ß 2002 Kluwer Academic Publishers. Printed in the Netherlands. 269 Bounded rationality and public policy: Herbert A. Simon and the decisional foundation of collective choice1 BRYAN D. JONES Department of Political Science‚ University of Washington‚ Seattle‚ U.S.A. Abstract. By 1958‚ a model of human behavior capable of serving as the micro-level foundation for organizational and policy studies was in place‚ due primarily to the e¡orts of Herbert Simon‚ organization
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1875-1900 was unsuccessful in improving the position of workers because of the initial failure of strikes‚ the inherent feeling of superiority of employers over employees and the lack of governmental support. Since there was no groundwork to rationalize and show examples of the success of organized labor‚ it was nearly impossible to make it work at this time. If unions were going to work‚ striking would have to be effective and clearly‚ they weren’t. In the 1860’s‚ the National Labor Union was formed
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