"Use sources of secondary data to achieve marketing research objective" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 1 of 50 - About 500 Essays
  • Good Essays

    Secondary Data

    • 2025 Words
    • 9 Pages

    What are Secondary Data? Secondary Data Secondary data is information gathered for purposes other than the completion of a research project. Data previously collected by someone else‚ possibly for some other purpose that can be used later for making decisions if found suitable for the purpose‚ other than the original one. Secondary data can be acquired from the internal records of the organization‚ their departments‚ subsidiaries or sister organizations and also from external sources‚ such as

    Premium Marketing Database

    • 2025 Words
    • 9 Pages
    Good Essays
  • Good Essays

    Secondary data

    • 521 Words
    • 2 Pages

    Secondary data refers to the data which an investigator does not collect himself for his purpose rather he obtains them from some other source‚ agency or office. In other words‚ this data has already been collected by some other source and an investigator makes use of it for his purpose. Secondary data is different from primary data on the basis of the sources of their collection. The difference between the two is relative - data which is primary at one place become secondary at another place.

    Premium Publishing Academic publishing Publication

    • 521 Words
    • 2 Pages
    Good Essays
  • Good Essays

    RESEARCH PROCESS AND SECONDARY DATA Secondary data: Data previously collected and assembled for some project other than the one at hand {text:list-item} {text:list-item} Can almost always be gathered more quickly and inexpensively than primary data But may be outdated or may not exactly meet the researchers needs Secondary data‚ or historical data‚ are data previously collected and assembled for some project other than the one at hand. Secondary data often

    Premium Marketing Research

    • 504 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Secondary Data

    • 4915 Words
    • 20 Pages

    Collecting‚ Reviewing‚ and Analyzing Secondary Data WHAT IS SECONDARY DATA REVIEW AND ANALYSIS? Secondary data analysis can be literally defined as second-hand analysis. It is the analysis of data or information that was either gathered by someone else (e.g.‚ researchers‚ institutions‚ other NGOs‚ etc.) or for some other purpose than the one currently being considered‚ or often a combination of the two (Cnossen 1997). If secondary research and data analysis is undertaken with care and diligence

    Premium Research Secondary source Primary source

    • 4915 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    Secondary Sources

    • 2641 Words
    • 11 Pages

    Unit – II Sources of Research material PRIMARY AND SECONDERY SOURCES OF LEGAL RESEARCH Because the law is so varied‚ there are many different resources available to help locate the law‚ each with a specific use and specific limitations. The major types of legal research resources are primary sources of law and secondary sources of law. Primary sources of law are the actual law itself — constitutions‚ statutes‚ administrative regulations‚ ordinances‚ and court

    Premium Law Common law

    • 2641 Words
    • 11 Pages
    Powerful Essays
  • Satisfactory Essays

    secondary source

    • 587 Words
    • 3 Pages

    will need to write for the Arbeidskrav II – is: An analysis of a primary sources (original works of literature)‚ read in the context of secondary sources (scholarly interpretations of the primary source). In other words: Your project paper will not only be your personal engagement with a primary text (Hamlet‚ Jane Eyre‚ The Importance of Being Earnest‚ etc‚) It will also include your personal engagement with the secondary texts that have been written about your primary text. For example‚ Ø

    Premium Primary source Source text Historiography

    • 587 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Secondary Data

    • 7143 Words
    • 29 Pages

    1 Secondary data analysis: an introduction All data are the consequence of one person asking questions of someone else. (Jacob 1984: 43) This chapter introduces the field of secondary data analysis. It begins by considering what it is that we mean by secondary data analysis‚ before describing the type of data that might lend itself to secondary analysis and the ways in which the approach has developed as a research tool in social and educational research. The second part of the chapter considers

    Premium Sociology Research Social sciences

    • 7143 Words
    • 29 Pages
    Powerful Essays
  • Good Essays

    Evaluate marketing strategies the business could use to achieve its business objectives When devising a marketing strategy‚ it is important that a business has a clear understanding of the target market. Once this has been established‚ the business will develop appropriate promotional and pricing strategies that cater to the needs of this target group. The business will also need to consider appropriate locations to sell the product. Qantas is Australia ’s leading and largest airline and one of

    Premium Marketing Pricing Marketing strategy

    • 789 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Outline the sources of secondary data that sociologists use and assess their advantages and disadvantages. (33 marks) A source of secondary data that sociologists use is official statistics‚ official statistics are quantitative data created by the government or other official bodies. A ten-yearly Census of the entire UK population is done on a range of area’s e.g. births‚ marriages and divorces. Government use official statistics in policy-making and there are several types of sources: registration

    Premium Sociology

    • 1516 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Sharecropper’s Story of Forced Labor Primary and Secondary Sources A primary source is a resource generated by a participant in or an observer of an historical event. Primary sources include speeches‚ letters‚ diaries‚ and newspaper stories. Memoirs and autobiographies written well after the event also are considered to be primary sources. Primary sources are not limited to written records; images and material objects also serve as primary sources. For example‚ American Indian rock art‚ African

    Premium Primary source Source text Historiography

    • 261 Words
    • 2 Pages
    Good Essays
Previous
Page 1 2 3 4 5 6 7 8 9 50