The Role of Surface Engineering in the Automotive Industry The subject of surface engineering in the automotive industry has developed significantly in the last decade. A large driving force for the need for surface treatments has been energy consumption. 30 per cent of all energy consumed in the European Union derives from transportation activities‚ relying solely on fossil fuels. Due to this‚ and the push to reduce the emissions of polluting gases‚ car manufacturers must produce increasingly
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Analysis of the Global Automotive Industry This report provides an analysis and evaluation of common and major global trends and identifies the common business opportunities and their impact on the global automotive industry. Globalization gave the original equipment manufacturers (OEMs) not only the opportunity to expand to the new markets‚ but it also increased the risk of failure. Since globalization increased competition and gave the choice to consumers‚ automotive industry needs constant development
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INTRODUCTION The pharmaceutical industry is praised as one of the leading industrial sectors. The fruits of its extensive research and development are traded worldwide and have improved the length and quality of life of countless individuals. At the same time‚ however‚ the industry is criticized for its marketing and pricing practices—and even for its research and development priorities. Industry’s consistently high profits and large expenditures on research and development as well as on marketing
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SERVICE INDUSTRY-PRICING ISSUES J.R KUMAR Faculty Director‚ FAPCCI. The basic aim of the Service Industry is to provide services to the clients/customers who need those services. These services include the services for the manufacturing units‚ as well as the services to other direct or indirect service providers who offer services to others involved
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| |On | |“COMPETITIVE PRICING STRATEGIES IN IT INDUSTRY” | |
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Stratsim Stratsim simulation: Marketing Strategy and Implementing Summary More than one million Americans are employed in manufacturing motor vehicles‚ equipment and parts. But the industry has changed dramatically since the U.S. “Big Three” motor vehicle corporations (General Motors‚ Ford and Chrysler) produced the overwhelming majority of cars and light trucks sold in the United States‚ and directly employed more than that many people themselves. By 2003‚ most passenger
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Differential Pricing: Many important industries involve technologies that exhibit increasing returns to scale‚ large fixed and sunk costs‚ and significant economies of scope. Two important examples of such industries are telecommunications services and information services. In each of these cases the relevant technologies involve high fixed costs‚ significant joint costs and low‚ or even zero‚ marginal costs. Setting prices equal to marginal cost will generally not recoup sufficient revenue to cover
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Dynamic Pricing in the Airline Industry R. Preston McAfee and Vera te Velde California Institute of Technology Abstract: Dynamic price discrimination adjusts prices based on the option value of future sales‚ which varies with time and units available. This paper surveys the theoretical literature on dynamic price discrimination‚ and confronts the theories with new data from airline pricing behavior. Correspondence to: R. Preston McAfee‚ 100 Baxter Hall‚ California Institute of Technology‚
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The Auto Industry and the Environment The industry is committed to contributing to an integrated approach‚ with other stakeholders‚ to a cleaner environment and reduced carbon emissions. Automakers are constantly developing more efficient engines and drive-trains to reduce fuel consumption‚ and a wide range of sophisticated emissions-control technology is putting cleaner automobiles on the road everywhere. With more and more new vehicles with modern exhaust emissions performance on the road‚ clear
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Disruptions in Automotive / Two Wheeler Industry Self-Driving Cars – Google unveiled the self-driving car creating an opportunity to look forward at the changes disrupting the industry and how we get around Focus of innovation in automobile electronics is shifting from hardware to software. In-dash GPS system with audio- information provided through the speakers and headset cables Electric two-wheeler - Mahindra GenZe Features: Touchscreen display‚ which shows your speed‚ range and charge
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