created the cognitive dissonance theory as an attempt to explain why people desire to have consistency between their behaviors and actions. Cognitive dissonance is the distressing mental state people feel when they find themselves doing things that don’t fit with what they know‚ or having opinions that do not fit with other opinions they hold (Festinger‚ 1957; as cited in Griffin‚ 2009). Thus‚ people are motivated to change either their behavior or their belief when feelings of dissonance arise.
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According to cognitive dissonance theory‚ there is a tendency for individuals to seek consistency among their cognitions (beliefs‚ expectations‚ or opinions of a particular individual). When inconsistency does exist between these beliefs or attitudes‚ psychological tension (dissonance) occurs and must be resolved through some action. This tension most often results when an individual must choose between two incompatible beliefs or actions and is heightened when alternatives are equally attractive
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The theory of Cognitive Dissonance states that when individuals are presented with information that implies we act in a way that contradicts our moral standards‚ we experience discomfort (Aronson‚ Wilson‚ and Akert‚ 1998‚ P. 191). This is considered Cognitive Dissonance‚ A psychological term used to describe mental conflict that occurs when beliefs or assumptions are contradicted by new information; arouses unease or tension; relieved by one of several defensive maneuvers: rejecting‚ explaining
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Cognitive Dissonance is a psychological discomfort caused by inconsistency among a person’s belief‚ attitudes‚ and or actions. There are three hypotheses that explain the theory. The first hypothesis is selective exposure which is the tendency to avoid information inconsistent with one’s belief and attitudes. One only accepts information that is consistent with their own thoughts. Hypothesis two is post-decision dissonance; which are close call decisions and can affect a decision one makes. And
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Cognitive dissonance refers to any situation involving conflicting beliefs‚ attitudes‚ or behaviors. According to the text‚ A First Look at Communication Theory‚ cognitive dissonance is the distressing mental state that people feel when they find themselves doing things that don’t fit with what they know‚ or having opinions that do not fit with other opinions they hold. This produces a feeling of discomfort‚ which leads to a change in one of the beliefs‚ attitudes‚ or behaviors to reduce discomfort
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The cognitive dissonance theory states that if there is a discrepancy – an aversive emotional state – between our beliefs and behaviors‚ we are likely to experience inconsistency between these two cognitions. For instance‚ if you smoke‚ despite knowing that smoking is harmful‚ then this may result in cognitive dissonance. Furthermore‚ the college students who put themselves through hazing to join a fraternity could be another example. These students also most likely to experience cognitive dissonance
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I truly enjoyed exploring the continence of your informative post. It is true as you stated that “Cognitive dissonance is the inability to maintain cognitive consistency because of two thoughts.” When an individual is squeezed in the middle of two different thoughts opposing each other‚ he then becomes confused‚ and may undertake a state of discomfort. At that point his internal and external body factors become most important to control his personality. Most of the time individuals are pretty consistent
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Cognitive Dissonance Theory was proposed by psychologist Leon Festinger to reason as to why humans change their behavior. According to Festinger‚ an individual has their beliefs (their perception of something) and these beliefs need to mirror their actions/behaviors in order for them to be at an equilibrium. If these two things are not aligned then this creates cognitive dissonance. It was proposed that‚ because humans do not like to be out of alignment‚ they will be motivated to either change their
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ORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES 50‚ 179-211 (1991) The Theory of Planned Behavior ICEK AJZEN University of Massachusetts at Amherst Research dealing with various aspects of* the theory of planned behavior (Ajzen‚ 1985‚ 1987) is reviewed‚ and some unresolved issues are discussed. In broad terms‚ the theory is found to be well supported by empirical evidence. Intentions to perform behaviors of different kinds can be predicted with high accuracy from attitudes toward the behavior‚ subjective
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THE THEORY OF PLANNED BEHAVIOUR The Theory of Planned Behaviour is an extension of the Theory of Reasoned Action (Ajzen & Fishbein‚ 1980; Fishbein & Ajzen‚ 1975) made necessary by the original model’s failure in dealing with behaviours over which people do not have complete control. (Ajzen‚ 1991‚181). The Theory of Planned Behaviour was developed by Ajzen in 1988. The theory proposes a model which can measure how peoples’ actions can be directed. It predicts a specific behaviour taking place‚ as
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