The Structure of Viacom We would like to analyze the structure of Viacom in two aspects‚ enterprises and management. In terms of enterprises‚ Viacom has its parent company‚ subsidiaries and divisions. To be more specific‚ the parent company of Viacom is National Amusements. The subsidiary is Viacom 18‚ which includes VH1‚ Nickelodeon‚ Comedy Central‚ MTV‚ Sonic Nickelodeon‚ Colors and Rishtey. The divisions of Viacom could divide into two parts. One section is Film Production and Distribution
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EXECUTIVE SUMMARY: Viacom is a media conglomerate with operations in cable networks‚ radio‚ outdoor‚ entertainment and video. It is the parent company behind some of the most recognized brands in television‚ film and publishing‚ including the CBS Television Network‚ United Paramount Network (UPN)‚ MTV Networks‚ Black Entertainment Television‚ Paramount Home Entertainment and Simon and Schuster Publishing group. Viacom originated as CBS Films‚ the television syndication division of CBS. In 1971
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Viacom Inc. SWOT Analysis Nowadays media companies continue growing and expanding‚ thus the challenges of staying competitive on the global scale become increasingly difficult. The same destiny takes over Viacom Incorporation‚ which strategy is developing on the international arena and retain it ’s positioning in within the United States. Viacom‚ named VIA in the New York Stock Exchange is second largest media conglomerates in USA after Time Warner Inc. and one of the largest media incorporations
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OF BUSINESS: • Entertainment/Motion Picture production and distribution 1934 Worldwide Gulf & Western previously‚ name changed after acquisition of Paramount Pictures TYPE: HQ: Public NYC‚ New York‚ US • Publishing 2 BACKGROUND VIACOM ESTABLISHED PRESENCE: TYPE OF BUSINESS: • Networks • Cable Television • Entertainment 1971 Worldwide TYPE: HQ: Public (NYSE VIA) Burbank‚ California US CALIFORNIA MIDWEST TV SERIES 14 RADIO PACIFIC NORTWEST STATIONS 3 BACKGROUND QVC
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strategy to reach this objective and sustain growth. By capitalizing on our creative strengths and deepening our relationships with audiences‚ advertisers‚ distribution affiliates‚ talent and licensees‚ Viacom is positioned to achieve continued or greater global success” (Viacom‚ 2012) Viacom was founded 1971 and they were in partnership with Columbia Broadcasting System Inc.‚ and created themselves as a public company. Year 1983‚ they tied up with Warner Communications Inc. and Warner Amex
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Viacom International‚ Inc. v YouTube‚ Inc.‚ 2012 U.S App. LEXIS 6909 (2nd Cir. 2012) Cabranes‚ C.J. This appeal requires us to clarify the contours of the "safe harbor" provision of the Digital Millennium Copyright Act (DMCA) that limits the liability of online service providers for copyright infringement that occurs "by reason of the storage at the direction of a user of material that resides on a system or network controlled or operated by or for the service provider." 17 U.S.C. § 512(c). 414
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VIACOM LEARNING POINTS Viacom is an international media corporation that focuses its business on cable networking. Its two key networks: MTV and Nickelodeon have been aggressively expended internationally. The Viacom case tells us: * The Cultural Proximity Theory: Audiences prefer watching programs that make them feel cultural-relevant even when broadcaster is a foreign network. * For products‚ think global‚ act local! Viacom has been successful at localizing content. For example
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most of America’s media are Viacom‚ Comcast‚ Time Warner‚ and Disney. From these four companies comes a sort of illusion of separation throughout all familiar brands of media. This is an unfortunate reality that can be recognized in all of our nation’s trade and industry. When we investigate an array of products on any Walmart shelf‚ we will find that many of the different brands are produced by the same major brand. One interesting example of this in media is Viacom owning B.E.T. and C.M.T.‚ two
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Structuring the Research Paper Formal Research Structure For emphasis‚ the primary purposes for formal research are repeated here: • find and understand raw data and information • enter the discourse‚ or conversation‚ of other writers and scholars in your field • learn how others in your field use primary and secondary resources For the formal or primary academic research assignment‚ where you will take your place in the scholarly conversation‚ consider an organizational pattern typically used
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Capital Structure and Debt Structure* Joshua D. Rauh Kellogg School of Management and NBER Amir Sufi University of Chicago Booth School of Business and NBER February 2010 *We thank Doug Diamond‚ Anil Kashyap‚ Gordon Phillips‚ Michael Roberts‚ Toni Whited‚ Luigi Zingales‚ and seminar participants at Emory University‚ Georgetown University‚ Maastricht University‚ Rice University‚ Tilburg University‚ the University of California-Berkeley‚ the University of Chicago‚ the University of Colorado
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