DELL INC. Michael Dell is the founder of Dell Inc. He started his business by simple built-to-order concept selling directly to customers. Later on he started direct sales by mail and phone. Dell is the first company to list a website. The profits dramatically increased when Dell started to sell its products through the website. Dell Effect  collective commitment to our customers‚ direct relationships‚ global citizenship‚ team success and winning. Dell’s aim is to create loyal
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| Page No. | 1.1 | Dell Computer Corporation : An Example of Free Enterprise | 03 - 08 | 2.2 | Esprit is No Longer ‘Little Utopia’ | 09 - 15 | CASE 1.1 DELL COMPUTER CORPORATION AN EXAMPLE OF FREE ENTERPRISE Questions for Discussion * Question 1: How does an entrepreneur like Michael Dell view profit? From the point of view of an economist or from a business perspective? Explain. Answer: Dell Computer Corporation
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I. Problems/Recommendations In 1995 Dell entered the Chinese computer vendor market. It initially focused at the low-priced end of the PC Market with direct sales. As competition grew and price wars at the low end consumer market began‚ Dell was unable to compete as their low end consumer model cost consumers twice as much as one of its competitors. Dell was also having trouble with their direct sales model‚ which led to complaints about slow delivery‚ service and support. Overall the industry
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Real world situation – Dell Inc. Dell Inc. was founded in 1984 by Michael S. Dell‚ who developed the supply chain formula‚ which would end up making Dell one of the world leaders in PC sales. When applying the resource-based view and the VRIN-framework to Dell‚ it becomes clear that Dell has a definite competitive advantage. Dell’s success-formula combines several resources which are “unique‚ valuable to customers‚ and difficult to imitate”. What makes Dell so special‚ is the fact that it does
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Introduction to International Business Case 4: Dell 1. Dell’s most important FSA is their direct selling. Other FSAs are their behavior with the customer and their high level of inventory. These FSAs can be summarized with the 3 golden rules of Dell: ‘never sell indirect’‚ ‘disdain inventory’ and ‘always listen to the customer’. The macro-level requirements for the direct sales model to be successful in Dell’s case are the customers’ behavior in the 1980s. The customers became very sophisticated
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Dell Key success factors 1. Culture Dell’s winning ways begin and end with its culture. Dell has created a disciplined culture that relentlessly focuses on optimizing its operational model‚ responding to its customers’ needs and sustaining a self-motivated workforce. 2. Information is a powerful strategic weapon • Information is king at Dell - it is widely distributed‚ analyzed and acted upon. People know where they and their business units stand at any time. • According to Dell:
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Dell Inc. Discussion Preparation Q1. SWOT analysis of Dell Inc. Strengths Weaknesses • Innovative product design • Not enough retail stores o Insist on new product o Less visibility for Dell design products • Product customization • Low differentiation o Customize products for o Little differentiated from its customer needs competitors besides low
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Strategic Management: Managing Dell Case 1 Dayna Gibson 100371286 BUSI 4701-003 Word Count:712 Question 1 Bargaining Power of Suppliers- HIGH Although there were many suppliers for computer components‚ “microprocessors were supplied by only a handful of companies.” Pg.3. Microsoft and Intel monopolized the suppliers market as‚ “between 85% and 90% of computers sold conformed to Microsoft/ Intel Standards.”pg.3. With such a high percentage of computers being sold using Microsoft and Intel
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CASE 1: HOW DELL IS MANAGING ITS SUPPLY CHAIN http://wps.prenhall.com/wps/media/objects/2519/2580469/images/Realworldcase1.html The Problem Michael Dell started his business as a student from his university dorm by using a mail-order approach to selling PCs. This changed the manner in which PCs were sold. The customer did not have to come to a store to buy a computer‚ and Dell was able to customize the computer to the specifications of the customer. The direct-mail approach enabled Dell to underprice
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Dell case According to the 10-K filed on 30/13/2012 on Dell’s website‚ the following data has been appeared on the fiscal 2012 financial statement. Sales: 62‚071 Total Assets: 44‚533 Net income: 3‚492 Cash flows from operating activities: 5‚527 Number of employee: 2012 109‚400(106700 regular employee and 2‚700 temporary employee) 2011 103‚300(100‚300 regular employee and 3‚000 temporary employee) 39‚900 located in USA and 66‚800 in other countries Dell’s products Dell’s products
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