[pic] Submitted By: Mohamed Aazam Gaffar Submitted To: Mrs. Inoka Gunarathne Module Title: Marketing Principles Assignment Title: Individual Assignment Date Due: 05th of April 2012 International College of Business & Technology Table of Content Table of Content 2 1.0 Exucutive Summary 4 2.0Swot Analysis 5 2.1Strengths 5 2.2Weaknesses 5 2.3Oppurtinities 6 2.4Threats 6 3.0Pest Analysis 7 3.1 Political 7 3.2 Economical
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Marketing Task 1 Definition of marketing Marketing is about anticipating and identifying the wants and needs of a target market of consumers‚ then satisfying those needs in order to make a profit. Kotler (1991) Defined marketing as: ‘the marketing concepts holds that the key to achieving organizational goals consists in determining the needs and wants of target markets and delivering the desired satisfaction more effectively and efficiently than competitors’. “Marketing is
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International Marketing Planning for Karicare | TEAM MEMBERS:-WEIWEI LIU:-1302199ANUJ SAREEN:-1211174SAMIP SONAR:-1302167 | | | | Group Assignment Table of contents Chapter1. Executive summary and Company description....3 Chapter2. Situation Analysis 2.1 PESTLE +Competitor Analysis………………….4 2.1.1 Social force………………………………………4 2.1.2Environment force……………………………….4 2.1.3 Economic force………………………………….5 2.1.4 Technological force……………………………...6
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Outsourcing‚ Make or buy (Outsourcing in personal computing industry Dell‚ Acer‚ HP) What can outsouce? What can produce? Why are they doing it? Outsourcing is a task or the process that the employee within the business could able to perform it however‚ the organization itself is contracted to third party to perform that function internally or certain period of time without purchasing it as a service. For example‚ Dell has been outsourced some of the production units to China and India to cut
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One of the most cliche statements that has ever been said is “People that you are surrounded with will make a big influence on you.” People always have a big influence on things especially other people. This connection is relevant to the characters in Make Lemonade by Virginia Euwer Wolff. The main character‚ LaVaughn is a young teen‚ whose mom is always on her back about having a good future and going to college. Which is completely opposite to Jolly‚ who is a teen mom with two kids and is learning
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How far was political opposition to the Tsar divided in their aims and methods‚ 1881-1905? Political opponents of the Tsar were clearly divided in their aims and methods‚ and consequentially may have contributed to the survival of Tsarist Russia. The main parties were the Social democrats (Bolsheviks and Mensheviks)‚ Social Revolutionaries and Liberals (Octobrists and Kadets). Each of these radical parties had their own separate beliefs on what Russia needed and each aimed for some sort of change
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Table of Contents 1.0 CASE STUDY 1 – MARKETING MANAGER IN TEXTILE COMPANY 1.1 Define and provide an understanding of the marketing concept.....................4 1.2 Explain the various elements of the marketing orientation concept................5 1.3 Identify the micro and macro environmental factors that need to be considered‚ taking into account that the company intends to go for the regional market..........................................................................................
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Make Cents The prominent topic environmentalists have been accentuating over the years throughout our nation is the goal to save money while saving the environment. It is a win-win situation for our pockets and for Mother Nature. The types of pollution that humans create in our lifetime has forced negative long lasting effects in our world. “An average American’s carbon footprint exceeds 20 tonnes. That is 1540 tons of carbon‚ 5 times more than a Frenchman and 20 times more than a person staying
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similar experience before‚ they make us feel part of a group because people in said group share the same opinion/views as us (enables us to feel a sense of belonging). Disadvantages of stereotyping are; they can stop us from seeing the real person when meeting someone for the first time which causes us to make mistakes and assumptions about them‚ most stereotypes promote harmful images‚ once a stereotype is learnt by a child it is difficult to overcome‚ it makes us ignore differences between individuals
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MARKETING AND SOCIETY: A SOCIAL RESPONSIBILITY OVERVIEW ============================================= What is MARKETING? -We define marketing as the process of creating consumer value in the form of goods‚ services or ideas that can improve the consumer’s life. What is SOCIETY? -We define society as the community of people living in a particular region and having shared customs‚ laws and organization. What is SOCIAL RESPONSIBILITY? -Social responsibility talks about the obligation of
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