In the late 1880’s Nikola Tesla and Thomas Edison battled over what type of electricity {Alternating Current or Direct Current} would become standard in the United States (Nix). People today take electricity for granted‚ but during this time period people were just beginning to dawn the idea of having electricity in households. The vast majority of people had to utilize more dangerous types of electricity such as gas lamps. Nikola Tesla and Thomas Edison both invented a type of electricity and the
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Tesla’s Integration of Marketing Communications Tesla Motors Inc. gained widespread attention by producing the Tesla Roadster in 2008‚ the first federally-compliant electric vehicle. The roadster is also impressive because of its sports car design. Tesla then followed in summer of 2012 with the release of the Model S in the United States‚ which is a fully electric luxury sedan. Tesla Motors was founded in 2003 by a group of intrepid Silicon Valley engineers who set out to prove that electric
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The War of the Currents was a battle between Thomas Edison‚ Nikola Tesla and George Westinghouse. Thomas Edison was a famous inventor who invented motion pictures and practical electric light bulb‚ as well as a good businessman. Nikola Tesla was a famous inventor‚ electrical and mechanical engineer. George Westinghouse was a famous entrepreneur and engineer who invented the railway air brake and was a pioneer of the electrical industry They were trying to decide which electricity system‚ either direct
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How Tesla Motors can manage the extreme competition from large and premium manufactures Daniil Chaika (119102547) Workshop Tutor: John Davison SIM336 - Strategic Management Contents 1.0 Introduction ……………………………………………………………………………….3 2.0 Company Background………………………………………………………………….….3 3.0 PESTEL Analysis……………………………………………………………...…………..3 3.1. Political……………………………………………………………………………..3-4 3.2. Economic……………………………………………………………………………...4 3.3. Social………………………………………………………………………………….4 3.4. Technological…………………………………………………………………………4
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Marketing mix: a. Product Tesla is a new company. It only has three vehicle models. Based on information that Tesla has a few competitors and it starts make a profit in the first quarter of 2014. We assume that Tesla’s Model X electric vehicles are still in the introductory stage. People who buy its products are innovators and early adopters. The target market is the consumer who wants to take a risk in order to experience new design and technology to experience. Model X has not been released yet
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Elon Reeve Musk is a South African-born tech-entrepreneur‚ capitalist‚ engineer‚ inventor‚ and philanthropist. He is the founder‚ CEO‚ and CTO of Space X‚ co-founder‚ CEO and product architect of Tesla Inc.‚ co-founder and chairman of Solar City‚ co-chairman of Open AI‚ co-founder of Zip2‚ and founder of X.com which merged with PayPal of Confinity. He was born in 1971‚ in Pretoria‚ South Africa. His mother was nutritionist from Canada and his father an engineer. Musk’s interest in computers led to
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In 2.8 seconds the Tesla Model S P85D can go from zero to sixty MPH. Elon Musk is the owner of Tesla‚ Solar City‚ and Space X. All of those companies all have one thing in common they are all trying to help the world. Tesla is trying to solve the problem of fossil fuels by being an all electric car company. Solar city is using the greatest source of energy from the sun to power your home. Space X is trying to expand the world by exploring other planets in addition to Earth. As the owner of these
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Tesla goes NASCAR with “Ludicrous Mode.” Not real NASCAR. But it could be interesting to see. The 2018 Tesla Model 3 buyers will have the option to add Ludicrous Mode to their electric sedan. What does that mean? It may be a wordplay steal from the movie‚ “Spaceballs‚” which was written and directed by comedy legend Mel Brooks. In that blockbuster classic‚ the spacecraft had a “Ludicrous Speed.” This allowed it to accelerate and reach speeds of a ludicrous nature. I could see Elon Musk being a big
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FIRST SEMESTER 2014/2015 ASSIGNMENT: CASE STUDY “TESLA MOTORS. INC” PREPARED FOR: PROF‚ MADYA DR. HARTINI BT AHMAD PREPARED BY: MOHAMMED HALIRU BERI (816081) SUBMISSION DATE 24TH NOVEMBER‚ 2014. Background Tesla Motors‚ Inc. is an American company that was founded in 2003 by a group of brilliant and innovative Silicon Valley engineers. These engineers proved that electric vehicles could be awesome substitute of the gasoline powered cars. Tesla not only designs‚ produces and markets electric cars
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manned flight in 2015. In 2003 Elon founded Tesla Motors an electric car company. He went into this company with several different investors Martin Eberhard‚ Marc Tarpenning‚ Ian Wright‚ and JB Straubel. He personally invested 70 million dollars into Tesla Motors. With the other investors the combined investment is more than 180 million dollars. Elon became CEO of the company after a performance review replacing Ze’ev Drori. Elon said that Tesla needed to cut about 10 percent of the company’s
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