i. Abstract 1.0. Introduction 1.1. Marketing The management process through which goods and services move from concept to the customer. It includes the coordination of four elements called the 4 P ’s of marketing: (1) identification‚ selection and development of a product‚ (2) determination of its price‚ (3) selection of a distribution channel to reach the customer ’s place‚ and (4) development and implementation of a promotional strategy. First‚ Drucker’s earlier views on marketing such as those
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in IT Industry. The research was conducted for the company Xavient Information Systems Pvt Ltd. The researcher observed some problems in the existing practices of presales in the company and to help the company improve its existing presales process‚ the study was done by comparing the best practices of presales of different IT companies. Also Since the industry does not have any set guidelines for best practices to be followed for presales. The research aims to take out the best practices which can
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expense for the company‚ their operations also helps UPS reduce costs. As they always put efforts to increase their achievement‚ UPS became more efficient and developed company compare to before by the UPS transition. As below chart shows Financial Data of UPS from 2007 to 2012. Million of us $ | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | Total revenue | 49.69 | 51.48 | 45.29 | 53.10 | 53.21 | 54.06 | Net profits | 382 | 3003 | 2152 | 3488 | 38 | | In terms of company financial performance
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Volume : 1 | Issue : 11 | November 2012 ISSN - 2250-1991 Research Paper Management Customer Satisfaction on Products of Private Sector Insurance Companies - A Study with Reference to Kotak Mahindra Life Insurance Company Limited‚ Jorhat Branch *Sarat Borah * Associate Professor‚ Department of Business Management‚ CKB Commerce College‚ Jorhat‚ Assam ABSTRACT The modern concept of marketing emphasizes on the satisfaction of customers. Marketing begins and end with the customers. Customers are the
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It allowed them to get a better view of the firm’s financial health than just looking at the raw financial statements. BRIEF HISTORY Square Pharmaceuticals Ltd. is a renowned company in Bangladesh. It is a flagship company in the pharmaceutical industry which has reached this mountain of success by fighting many potential competitors like BEXIMCO Pharma‚ INCEPTA‚ ACME‚ RENETA‚ OPSONIN‚ SK+F‚ SANOFI-AVENTIS etc. It initially started as a Partnership in 1958. It was incorporated as a Private Ltd.
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blogspot.com hrmba.blogspot.com mbafin.blogspot.com Overview of Paper Industry The Indian paper industry has been historically divided on a three dimensional matrix identified by size‚ grades manufactured and raw material utilized. Generally‚ tariff rates have protected smaller units utilizing “unconventional” raw material. Over the years‚ the growth of various segments‚ investments levels in specific segments‚ technological changes‚ industry fragmentation and intensity of competition have been significantly
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Ducati In: Business and Management Ducati Ducati feedback Q1. I wanted you to begin by recognising that this was a turnaround situation‚ with Ducati in 1996 close to bankruptcy. A new management team led by Minoli changed strategy with clear objectives of aggressive growth within a niche of the sports segment and competing as a focussed differentiator. The logic of the turnaround can be conceptualised as follows (a) Ducati reduced costs without affecting the WTP for the physical product
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products and even offering a no questions money back guarantee‚ ALDI’s leads the way to a competitive advantage. Not only does the quality of the products allow ALDI’s to pursue a differentiation strategy‚ but modern quality methods like total quality management (TQM) and just-in-time (JIT) also promote low-cost and response strategies. By only keeping max 2 brands per product and only 700 products in ALDI’s stores the makes sure that stock moves fast and the possibility for old stock is very slim. ALDI
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technology to streamline the operation process) and facility costs (old and outdated facilities) at lowest possible. In return‚ they have to compromise low costs with their other objectives. The unskilled staffs and outdated facilities are compromised with the quality in the core process. For example‚ the brief video (facility) in the packaging plant is outdated and requires commentary notes from some guides. However‚ the unskilled guides are not familiar with the operations so they need to read from
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Hong Kong Special Administrative Region‚ China‚ March 2010 (Elvin Wyly). Hong Kong is one of the world’s most highly urbanized societies‚ and one of the wealthiest. Yet urbanization does not always deliver prosperity: more than a billion of the world’s urban people live in severe poverty in the slums of fast-growing “megacities.” Contemporary Urbanization and Global City-Systems Urban Studies 200‚ Cities September 29‚ 2012 Elvin Wyly A World of Urbanization ...In Wealthy Countries (the Global North)
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