• Strategy and Structure of Tata Motors
    organization and market, segmenting markets, selecting market, positioning themselves and using resources to implement the process. In this article, I will firstly) identify the mission and goals of Tata Motors, secondly) use SWOT analysis and the Five Forces Model to evaluate how well Tata Motors in strategy...
    Premium 1800 Words 6 Pages
  • House of Tata
    House of Tata : Acquiring a Global Footprint. In order for Tata Group to implement acquisition and/or restructuring strategies, it would be helpful to know existing scope of the group operating company structure, especially, profitability and financing activities. The following table shows the...
    Premium 1221 Words 6 Pages
  • Tata Motors
    Manasvi Mohan TATA MOTORS LIMITED INTRODUCTION OF THE COMPANY Tata Motors Limited is India’s largest automobile company. It is the leader in commercial vehicles in each segment, and among the top...
    Premium 7913 Words 30 Pages
  • Marketing Proposal
    Nishanth Kumar Gopinath ID No.12608446 (Nishu0148@gmail.com) Marketing Proposal for TATA Motors (Nano) Introduction : {Company Background} Tata Motors Limited is India’s largest automobile company, with consolidated revenues of Rs.1,23,133 crores (USD 27 billion) in...
    Premium 628 Words 3 Pages
  • summer internship project on tata motors ltd.
    A SUMMER INTERNSHIP PROJECT REPORT On “Customer satisfaction regarding TATA MOTORS” (VAPI) Submitted in The partial fulfillment of the Degree requirement towards the Masters in Business Administration INTRODUCTION About Customer Satisfaction Introduction of Automobile...
    Premium 4217 Words 19 Pages
  • In the House
    Tata's Nano teaches us about aspirational purchases in the developing world Before the Tata Nano ever hit the roads, environmentalists issued ominous predictions about the impact of the world's cheapest car. If Tata Motors achieved its goal of shifting to the Nano some of the 13 million Indians annually who...
    Premium 1798 Words 5 Pages
  • Marketing Strategies of Tata Motors
    Marketing strategies of TATA motors is one of the most successful marketing strategies in automobile industry. By looking at the SWOT analysis of Tata Motors, you will know why Tata Motors Company is able to produce more than 4 million different types of vehicles such asc a r s, trucks, commercial...
    Premium 8073 Words 25 Pages
  • Automotive Marketing
    A REPORT ON PROJECT SANKALP-450 BY: IBS-Ahmedabad Tata Motors Limited A REPORT ON PROJECT SANKALP-450 BY- GANESH CHETTY (09BS0000759) SOUMYAJYOTI HALDER (09BS0002378) IBS-Ahmedabad Tata Motors Limited A report submitted in partial fulfillment of the requirements...
    Premium 7943 Words 43 Pages
  • Swot Analysis of Tata Motors
    we have chosen to focus on for our analysis is Tata Motors, India’s largest automobile company. This report will take a look at the marketing environment by which Tata is surrounded; will attempt to identify key strengths and opportunities that Tata Motors may wish to capitalize on; and will find and warn...
    Premium 4075 Words 12 Pages
  • Tata-Daewoo: Road to Gunsan
    Scenario of TATA motors prior to acquisition • Tata Motors Commercial Vehicles (CV) business was focused and dependant on the domestic markets in India. • Global sales were a meager 5% of total sales & it had plans to increase this to 20%. • Tata Motor’s CV division wanted to reduce...
    Premium 1539 Words 6 Pages
  • mm ass6
    Report: Tata Nano Case Tata Nano was born 10th January 2008 to become the cheapest car in the world. Tata Motors’ idea was to revolutionise the Indian automotive industry and knock out its ferocious competition in the passenger’s car segment. The Nano was built to be sold at a price of Rs. 1 lakh...
    Premium 1756 Words 5 Pages
  • Tata Nano Market-Entry Report
    Market-Entry Report Addressed to Tata Motors & Partners Business Communication Table of contents Page | | Introduction | | SWOT-Analysis * Strengths * Weaknesses * Threats * Opportunities | | Marketing strategy | | Conclusion & Recommendations | | Bibliography...
    Premium 2003 Words 6 Pages
  • Tata Nano
    The Tata Nano is a city car manufactured by Tata Motors. Made and sold in India, the Nano is the cheapest car in the world today. Before it went on sale, a price of 1 lakh (US$1,800) was widely touted. Since its 2009 debut, the price has increased. Nevertheless, the Nano remains the lowest-cost four-wheeled...
    Premium 2862 Words 10 Pages
  • Resume
    Tata Motors Ltd. Research JLR - Conference call update C-6, Ground Floor, Paragon Center Pandurang Budhkar Marg, Worli, Mumbai – 400 013. India Event Update 3rd April 2008 BUY Price Target Price Rs 629 Rs 840 Sensex – 15,833 Price Performance (%) 1M 3M 6M 12M Absolute (10) (21) (21) (8) Rel...
    Premium 1003 Words 4 Pages
  • Tata Motors
    TATA MOTORS Tata Motors Limited is an Indian multinational automotive corporation headquartered in Mumbai , India. It is the eighteenth largest motor vehicle manufacturing company in the world by volume. Part of the Tata Group , it was formerly known as TELCO (TATA Engineering and Locomotive Company)...
    Premium 8049 Words 23 Pages
  • Tata Motors
    much more expensive The famous incident is Tata Nano project in west Bengal which had to be shifted due to the political pressure and there were riots and big problems. So this plant had to shift at different region finally it was decide to Gujarat. Ratan Tata had promised the world that it would be available...
    Premium 1482 Words 4 Pages
  • tata motors
    Introduction An automobile or motor car is a wheeled motor vehicle for transporting passengers; which also carries its own engine or motor. Most definitions of the term specify automobiles are designed to run primarily on roads, to have . seating for one to eight people, to typically have four wheels...
    Premium 13666 Words 71 Pages
  • Mba Project Tata Motors
    “Study on Consumer behavior at Tata Motors for Nano” INTRODUCTION Introduction Consumer behaviour is the study of individuals, groups, or organizations and the processes they use to select, secure, and dispose of products...
    Premium 16654 Words 56 Pages
  • Report
    11. Appendices 61 12. Bibliography 64 Industry Profile ORIGIN OF SHARE MARKETS IN INDIA The origin of stock market in India goes back to the end of the 18th century when long term negotiable securities where first issued. However, for all practical...
    Premium 9984 Words 50 Pages
  • Tata Jlr Deal
    TATA Motors (M&A) GROUP No 9 Name Roll No Piyush Jhaveri 12 Shruthika Kanchan 13 Vishal Nair 21 Vishal Suri 51   Table of Contents CONTENTS Introduction to Mergers and Takeovers 3 Merger 3 Takeover 4 Difference between mergers and takeovers 6 MOTIVES to do M&A 6 Mergers and Takeovers...
    Premium 5487 Words 18 Pages