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    Marketing in digital age

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    ……………………………………………………………………3 II. THE CHANGING LIFE IN DIGITAL AGE………………………………………3 1. WHAT IS DIGITAL AGE?................................................................................3 2. PESTEL IMPACTS…………………………………………………………….4 2.1 POLITICAL AND LEGAL………………………………………………..4 2.2 ECONOMIC………………………………………………………………..5 2.3 SOCIO-CULTURAL……………………………………………………….5 2.4 TECHNOLOGICAL AND ENVIRONMENTAL………………………...5 III. MARKETING IN DIGITAL AGE…………………………………………………….5 1. DIGITAL MARKETING……………………………………………………....5 2.

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    stay competitive. Target Corporation is one of the leading retail companies that have realized how the retail industry is changing. They have announced over a year ago they are investing in themselves in billions of dollars to adapt to these changes. There are goals in which Target Corporation can take like offering affordable prices‚ revamping stores‚ and expanding their online presence. These are several goals Target Corporation can work to achieve for the next five years. Target Corporation needs

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    Analog to Digital When the conversion takes place between analog and digital it becomes the base of all communication technologies. Just about all hardware uses digital so it is very important to convert analog signals into digital to perform support for hardware applications. All hardware devices are aimed to be digital. Therefore‚ devices in the future will not need conversion because they will already be digital. There are many examples of analog to digital like a scan picture. The analog

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    supplies. Bunting (2012)‚ Gogolin (2013)‚ Kral (2011) and Nelson‚ Phillips and Steuart (2010) provide lists of item that a digital forensics investigator should have at the scene. The table at the end of this section summarizes the suggestions of these authors. Hardware & software Data acquisition‚ particularly preserving volatile data‚ will be foremost in the mind of the digital forensics investigator upon arrival at the scene of the incident. If the machines are running‚ and particularly if the

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    Digital Marketing Strategy

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    Digital Marketing Strategy for Blob T-Shirts.   1. Introduction & summary of the business Blob T-Shirts is an on-line business selling T-shirts with original designs created by Andy Walsh. Blob is a brightly coloured‚ humorous character with comical expressions aimed at a fun loving audience. The t-shirts are only available to purchase from an on-line store. 2. Company Objectives: Overall goal: To establish Blob as a brand name by selling t-shirts with various Blob characters printed

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    day‚ there are still a handful of heated debates arguing old against new. One having argument of significant renown is the argument of digital technology and traditional paper textbooks. Many industries touch base on this topic‚ primarily the education industry which poses the question of whether textbooks should be entirely replaced by digital devices. Digital devices are of higher-caliber when compared to textbooks condign to their versatility‚ accessibility‚ and time efficiency. A key component

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    define target market B2C. Following are the methods to promote marketing strategies for target market B2C By applying common methods like questionnaires‚ interviews in target market to find out how customers think about their products or what exactly they want By gathering data about customer’s presence on social media and other online marketing strategies. Analysis of this data through statistical methods and using software. By forecasting future needs and wants of potential customers in target market

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    Analysis of a Barnardo’s advertisement ‘life story’s target audiences This advertisement was created in an unusual way of telling the narrative the other way round‚ it tells us a story about the boy who is in a difficult situation from how he is nowadays to how he was. Most of the time‚ they use medium shot to let audience feel that the boy is directly talking to you including more specific emotions and reactions. From the beginning‚ the boy sat in an typical interview setting‚ and then‚ it’s

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    1.3 Evaluation of Digital Campaign: DoubleTree by Hilton DoubleTree by Hilton is developing a multi-channel social media strategy to improve its customer service and increase its brand awareness. Carrying on the slogan “The little things mean everything” a campaign to help better serve customers was created on Facebook and Twitter‚ asking guests to answer a few simple questions on a Facebook tab for the chance to win a tin of their signature chocolate chip cookies (Stubbs‚ 2012). The brand

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    Digital Marketing Planning

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    Marketing Manager From: Digital Marketing Coordinator Date: March 2013 Word count: 4‚084 1 Campaign Tools To: Marketing Manager From: Digital Marketing Coordinator Date: March 2013 2 Table of Contents 1.0 Executive Summary ..................................................................................................................... 4 2.0 Importance of digital marketing tools in acquiring‚ converting and retaining prospects .......4 3.0 Different types of digital marketing campaign

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