Diploma in Business Management BUS 763 Managing in Organisations Term 3 2014 Level Assessment #1 Date /Day 7 Individual Assignment Week 5 Credits Weighting Tutor 15 110 marks (55 %) Summary Learning outcome (LO) assessed Part A (based on Case A) Marks Suggested length Section 1 Q1 Q2 LO1 LO1 / 12 marks 2- 3 pages /6 marks 1-1 ½ pages Section 2 Q3 LO2 /18 marks 3- 3 ½ pages Section 3 Q4 Q5 LO4 LO4 /8 marks 1 ½ - 2 pages
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TOPIC CHOSEN The Research and Analysis Project report is written based on the Topic: The business and financial performance of Primark stores limited over the three year period 2007 to 2009. This report highlights more on the operations‚ strategy‚ business and financial performance of Primark stores limited. This is written in comparison to one of its competitors‚ BHS Limited. REASON FOR CHOOSING THIS TOPIC The reason why I have chosen this topic is that‚ as a student accountant‚ business and
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Discuss the problems Primark might have moving form a low cost strategy to a differentiation strategy 15 One problem Primark may have moving from a low cost strategy to a differentiation strategy is problems in changing their brand perception. Primark’s motto “look good‚ pay less”- will be heavily affected‚ by increasing prices it will have a direct impact of its motto and mission statement - “enrich the life of everyone with fashionable clothing regardless of social status”. Primark will have to adapt
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organisational behaviour are influenced by the structure of the organisation. As we have seen Primark operates a carbon copy bureaucracy‚ therefore when concentrating on the individual Belfast store‚ a machine bureaucracy is easily identified. This highly bureaucratic structure can affect a company in many ways‚ but this section focuses on the relationship between structure and motivation. We studied how Primark motivates and how it fails to motivate its employees and how the machine bureaucracy impacts
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COMPANY HISTORY Primark is one of the biggest retailers in the UK. In 1969‚ as a first Penneys store‚ it is opened in Dublin. Then in 1971 first largest shop opened outside the Dublin. These were the beginning of the Primark. 1973 was the first entry of Primark in to London. It has a good reputation and good customer service since it was started. INTRODUCTION Even though Primark has a long history and strategies‚ we briefly explain here about the strategies of Primark in the period of 2007
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countries other than the UK where they are originally based. In context to the case Primark have already opened their first outlets in Germany and Portugal‚ as well as opening a branch in Barcelona. The consequence of Primark using market development they have new stores‚ they are expanding successfully and have improved demand at existing shops meaning that sales were up by 20%. Market development has definitely helped Primark become more of a success; this is because it is helping them achieve their corporate
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Primark have had numerous negative ethical issues in their lifespan. Significant problems started to arise in 2005 when Primark scored the lowest of all leading clothing chains in the UK scoring a very low 3.5 out of 20 on the Ethical Index. This index ranks companies based on their overall ethics including criteria such as worker’s rights. Primark were strongly blasted for this low score and to regain its now damaged reputation‚ Primark decided to join the Ethical Trading Initiative (ETI)‚ a NGO
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issues. I decided to pick Primark as this company seems to have many questions over its standards. Ethical ? Primark bases its Code of Conduct on the International Labour Organization’s (ILO) Code It brings together representatives of governments‚ employers and workers to shape policies and programmes. The ILO code describes a set of standards for international labour. These promote opportunities for women and men to work in freedom‚ equity‚ security and dignity. All Primark suppliers are also subject
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extraordinary success of its upstart rival Primark. The discount retailer Primark only arrived in the UK in 1973‚ 89 years after M&S‚ but if present trends continue then it will have as many clothing customers as M&S within two years. The first lesson from Primark is that price really matters. This sounds obvious‚ but it is worth restating. Any questions about whether the collapse of the Rana Plaza factory in Bangladesh would lower sales for Primark have been comprehensively answered by the
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P4 - Examine the ethical concerns of the communities in which Primark operates. M3 - Explain the ethical concerns of the communities in which Primark operates and suggest measures that could be taken to improve corporate responsibility. As Primark is a multi-national company there are many communities around them that will be concerned with the way that Primark operates and if they are being ethical or not because Primark brings jobs to local and regional communities meaning that they are important
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