2012 Unit Profile Unit Code Unit Title Provider Unit Type Level of Study EFTSL Delivery Method SGY110 Australian and Global Society Macquarie University UGRD Undergraduate Level 1 0.125 Fully Online Unit Overview Commence your studies of society by learning about the sociological framework and establish skills for life. You will be introduced to many of the ways in which sociologists think about the most intimate aspects of life - such as sexuality‚ the family and gender - as well as
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it interesting… that there are people who regard copyright infringement as a form of flattery.” (n.d.). Although flattery was probably not on the mind of 2 Live Crew when they released “Pretty Woman”‚ the group’s intent for the song was to be a parody of Roy Orbison and William Dees’s version of “Oh‚ Pretty Woman” (Deutsch‚ 1995). The facts and legal reasoning behind this case will be discussed to show how the court reached its decision. In addition‚ the fair use doctrine will be defined along with
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This semiotic analysis will examine the various sign systems embodied within an advertisement for Rolex (2011). It will also seek to comprehend the paradigmatic value‚ possible readings‚ the function of the gaze and mythic ideology present within the primary and secondary signifiers. Consequently‚ it will be determined how these functions systematically work together to represent an ideology of timelessness and success that the advertisement is intentionally constructing. Signs and Sign Systems
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A Pretty Woman’s Inequality In the movie Pretty Woman‚ Julia Roberts portrays a hooker struggling in Los Angeles. Richard Gere plays a very successful businessman. They cross paths when Edward (Richard Gere) gets lost while driving around and Vivian (Julia Roberts) is having a “slow” night on the corner. Edward asks Vivian for directions‚ and Vivian agrees for five dollars. She takes Edward back to his hotel where he asks her join him for the evening. The next morning‚ Edward makes a business
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Pretty Woman is a romantic comedy of two people of different social class that meet on the streets of Los Angeles and learn about each others way of life. Edward is a rich businessman who specializes in taking over companies and then selling them off piece by piece. Vivian is a prostitute that works on Hollywood Boulevard. Edward accidentally meets Vivian as he stops to get directions to go to his hotel in Beverly Hills. His offer of ten dollars to get directions goes up to three-thousand dollars
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meaning. Semiotics is the study of signs and symbols‚ this understanding can give the viewer a more insightful interpretation towards artwork. The examination of three artists‚ Leonardo Da Vinci‚ Andy Warhol and Ron Mueck the specific viewpoints from which they produce their work are expressed. Through the analysis of elements and principles‚ as well as semiotics the intended meanings of each artist are communicated. The first artist that will be analysed in relation to the use of semiotics and symbolism
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A Semiotic Analysis of Gucci Guilty Advertisement Muhammad Daim bin Mohamad Nizam (SCSJ 0010680) In the recent years‚ Gucci released a new fragrance called Guilty. Stemming from their release of their fragrance for men‚ Gucci Guilty Pour Homme‚ they decided to add to the collection and release a fragrance for women. This particular advert relies solely on photographic imagery. Although this doesn’t physically represent the actual product‚ it basically gives us a representation of what the product
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Understanding the two texts “My fair Lady” and “Pretty Woman” have greatly developed and reshaped the indepth comparison of the both studied texts. Texts reflect the concerns of in time in which they are written. The fantastic team work of Alan Jay Lerner and Frederic Lowe made My Fair Lady‚ an outstanding success in 1962. The story revolves around Eliza Doolittle‚ an unmannered cockney flower girl from Covent Garden‚ who agrees to take speech lessons from phonetician Henry Higgins in order
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Assignment 2: Semiotics of Advertising "HD - Adidas Commercial - F50 Adizero - Lionel Messi‚ David Villa - HD " http://www.youtube.com/watch?v=OwYjDYace60 This television ad for the Adidas F50 ’adizero’ football shoes makes connections between three different signifiers - the pro footballers (Messi and Villa) the product‚ a speeding car‚ and the product. What is signified is the fact that all these things‚ especially the product is "lighter and faster". Messi and Villa within the football
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Lecture1 : Review: Last week we talked about interpersonal communications. Gofman’s argument that people put on a front or a face. Comm is dramaturgical. Different circumstances call for different aspects of yourself to be brought into the public sphere. We all know that everybody is putting up a front and acting. It is in the acting that society comes together and is able to live together. Gofman is continuation of Katz two step flow‚ role of opinion leaders‚ and importance of people in comm
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