and selling. Training programmes‚ enterprise development and the current thrust for competitiveness have now given high priority to promoting marketing awareness among small business owners‚ and marketing is now assuming its rightful place along with other business functions. Since early 1990s there has been a change in the thinking of businessman from product orientation to consumer orientation. Modern business concerns lay emphasis on ‘selling satisfaction’ and not merely on selling products
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CHAPTER 1: THE AGE OF SELLING‚ SELLING AND SALESPEOPLE SELLING IS PERVASIVE The pervasiveness of selling in practically all human endeavors‚ occupations‚ preoccupations‚ and professions that require contact and engagement with people is by itself a compelling reason to formally study the art and science of selling. It is an art because it requires skills that have to be constantly practiced to achieve‚ at least‚ a decent level of excellence or perfection; on the other hand‚ it is also a science
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January 8‚ 2013 Re: Recommendation Letter To whom it may concern: I am writing this letter at the request of Mr. Sayed Elyas Kawish and his desire to apply for British Chevening Scholarships for the Construction Management MSc Postgraduate Taught Program. Though many students ask me to make this request on their behalf‚ I only recommend students whom I feel are well-suited for the program of their choice. Mr. Kawish is one of those students and therefore‚ I highly recommend that he be given the
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Recommendation of ¡°Got Milk?¡± Ad for Application in South Korea I. Recommendations and Summary of Analysis To appeal to a Korean audience‚ the facial expression and the gestures of a model should be changed as the model hold a cup of milk‚ and make a smile. The ¡°Got Milk?¡± ad is one of the typical masculine and low context American culture ads. Angelina Jolie¡¯s facial expression and gestures are very aggressive‚ tough‚ and masculine. The ad entitles ¡°Got milk?¡± which is a very direct way
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LETTER OF RECOMMENDATION I have great pleasure in recommending Miss. Kavya in her pursuit of higher educational qualification – Master’s Degree in Electrical engineering. I have been acquainted with Divya for the past four years as a student of undergraduate studies under the electronics and communication engineering in our institute. I have handled Digital Signal Processing and Advanced Digital Signal Processing‚ in the fifth and sixth of her undergraduate studies. She has consistently performed
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Hannah S. Delgado 21 Champaca St. Lopezville Subd. Antipolo‚ Rizal February 6‚ 2013 Ms. Liezel de Leon Sales Manager Bright Homes & Realty Corporation Quezon City Dear Ms. de Leon: I am very pleased to write a recommendation letter on behalf of Lyka C. Josafat for being an accounting intern in your company. We have been working together as colleagues and friends for almost two years and I am already aware of her capabilities. Lyka is a very responsible person and has great
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A.Shanker M.Tech Date: 22-08-2010 Assistant Professor Department of Electronics and Communication Engineering Email: shankerhitech@gmail.com LETTER OF RECOMMENDATION Mr. has requested me to serve as a reference for him as he applies to your M.S. program. As the professor in the Department of Electronics and Communication Engineering‚ I had the opportunity to appraise him from various angles for past four years. As a student‚ he has never been content with mere
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Increase Market Research Southwest Airlines is practicing a conservative growth strategy. The airline focuses on growing internally and expanding within their current routes. It is estimated that in any given year‚ 85% of Southwest’s expansion is internal. The company purchases new planes to add capacity to their system. By next year‚ they will be using 14 to 16 new planes for internal expansion. At times‚ Southwest expanded externally‚ but only when an opportunity was present. The company faces
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Running head: ECONOMIC POLICY RECOMMENDATION Assignment 3: Economic Policy Recommendation Dr. Camille Castorina ECO 405 – Economic Problems and Issues Briefly describe the economic problem you have selected. According to text in today’s American economy‚ poverty is essentially an income distribution problem. The U.S. economy generates enough income to go around so that no one really has to live in poverty. But enough income does not go to everyone‚ and some people do live in poverty
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Guidelines for the Recommendation Report Your team ’s target document is a collaboratively written recommendation report which comments upon the potential for either the construction and maintenance of a Web site (feasibility study) or revisions to an already existing page (usability study). This document should effectively mediate between the client ’s needs and the course ’s goals for this project. Your team ’s work should reflect consideration of both the client ’s desires and resources and
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