1 Managing Marketing Programs Pricing Strategies- Mobile Phone Industry By Parvez Rangwalla Email-ID:pryprv@gmail.com Welingkar Institute of Management Development & Research‚ Bangalore. 2 Topics Covered:Topic Page No 1. History and growth of mobile phone industry in India 3 2. Current scenario of Mobile phone industry 4 3. Marketing strategies of Major players- Nokia and Samsung 7 4. Pricing Strategies in Mobile Phone Industry 12 5. Current trend in mobile industry 17 6. Future of mobile industry
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CHAPTER I INTRODUCTION I.1 Introduction I.2 Statement of the problem I.3 Research methodology I.4 Objectives of the study I.5 Limitation of the study 1.6 Chapter scheme I.1 INTRODUCTION Customer satisfaction is an important factor of every organization .the market should measure and monitor satisfaction on going basis when a person satisfied of product‚ he gets more than what he expected .In this project deals only the customer satisfaction on Airtel service According to Philip Kotler
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Technical Guide for Perle’s Cisco IOSTM Style Command Line Interface 91-2300-01 Technical Guide for Perle’s Cisco IOSTM Style Command Interface Technical Guide for Perle’s Cisco IOSTM Style Command Line Interface Technical Guide for Perle’s Cisco IOSTM Style Command Line Interface In this manual you will read about: T T T T T T T T Introduction to Cisco Configuration Mode Overview of 833IS Differences between 833IS and Cisco Products Command Overview Installation and
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IEEE TRANSACTIONS ON SYSTEMS‚ MAN‚ AND CYBERNETICS—PART C: APPLICATIONS AND REVIEWS‚ VOL. 37‚ NO. 5‚ SEPTEMBER 2007 971 Real-Time Iris Detection on Coronal-Axis-Rotated Faces Claudio A. Perez‚ Senior Member‚ IEEE‚ Vanel A. Lazcano‚ and Pablo A. Est´ vez‚ Senior Member‚ IEEE e Abstract—Real-time face and iris detection on video sequences is important in diverse applications such as‚ study of the eye function‚ drowsiness detection‚ virtual keyboard interfaces‚ face recognition‚ and multimedia
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HYPERLINK "http://www.amity.edu/default.asp" INCLUDEPICTURE "http://www.amity.edu/Admission/images/amity_logo.gif" \* MERGEFORMATINET PROJECT REPORT On MARKETING STRATEGIES OF VODAFONE SUBMITTED TO: PROF. SWATI MITTAL SUBMITTED BY: PULKIT PUNJ 9999962559 ACKNOWLEDGEMENT It is well-established fact that behind every achievement lies an unfathomable sea of gratitude to those who have extended their support and without whom the project
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Journal of Management and Marketing Research The worth of sport event sponsorship: an event study Jin-Woo Kim The University of Texas at Arlington Abstract The authors investigate the relationship between sports-related event sponsorship and stock market valuation and identify factors that influence the financial rewards of sponsorship using World Cup and PGA tour sponsorship data. In particular‚ relationship between sports sponsorship with financial performance is examined in terms of sponsorship
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INTRODUCTION 1.1 MEANING OF ORGANIZATION An organization is a social unit which is deliberately constructed and reconstructed to seek specific goals. It is a social group which distributes tasks for a collective goal. It is a social unit of people‚ systematically structured and managed to meet a need or to pursue collective goals on a continuing basis. All organizations have a management structure that determines relationships between functions and positions‚ and
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CONSUMER BEHAVIOUR AND ITS BUYING PROCESSES ON Mobile Phones SUBMITTED BY:- SUMEDHA .K. NARVEKAR 351 BACHELOR OF BUSINESS ADMINISTRATION UNDER THE GUIDANCE OF:- FACULTY GUIDE:- MS. VANESSA FURTADO FACULTY‚
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------------------------------------------------- ------------------------------------------------- FINANCIAL MANAGEMENT OF ------------------------------------------------- ------------------------------------------------- GOLDMAN SACHS ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- Submitted by: -------------------------------------------------
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Mobile Value Added Services (MVAS) A vehicle to usher in inclusive growth and bridge the digital divide January 2011 www.deloitte.com/in 2 Contents Message from Chairman‚ TRAI Message from President‚ ASSOCHAM Message from Secretary General‚ ASSOCHAM Message from Deloitte Objective & Methodology Executive Summary Introduction What is MVAS? What is Utility MVAS? Key categories in Utility MVAS A Framework for Utility MVAS Drivers for Utility MVAS Categories in focus Category 1 : M-Commerce
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