Title of case: Boeing 787 Dreamliner Critical Facts: Boeing is the world’s largest manufacturer of military and commercial aircraft‚ which was founded in 1916 by William Boeing and Navy Engineer Conrad Westervelt in the name of Pacific Aero Products Company in Seattle‚ which after active participation in World war-I was renamed to Boeing Airplane Company (Frederick‚ 2014). Boeing produced several hundreds of B-17 Flying fortress during World War II which became the U.S Bomber. In 1950’s Boeing faced
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Why did Boeing adopt the radical change approach for designing and developing the 787 Dreamliner? What were the risks? In your opinion‚ was it a good move? Defend your choice. Boeing adopted the radical change approach for designing and developing the 787 Dreamliner because they were in competition with Airbus and needed a new approach in which they could use innovation to stand out upon their competitiors. Boeing was looking to reduce manufacturing costs and development times. Boeing took an
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Memorandum - Airbus A3XX 2011/11/2 Ruowen Du 112013196; Siqi Deng 112110741; Xingzhou Li 112042165; Ying Liu 112015299; Yue Wu 112077129 1. Reasons that Airbus interested in A3XX A Revolution Adventure -- The first objective of this project is to fill the market gap by introducing a new type of aircraft. Airbus‚ with A3XX under the plan‚ is stepping into an area that Boeing has rarely touched‚ the very large aircraft (VLA) market. If Airbus well forecasts the future market‚ A3XX will be
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MGT 448 Self-Assessment Questions Week One: Contemporary Global Business Environment Note: Answers to questions appear on the last page of this document. One of the two factors that seem to underlie the trend toward globalization is change in communication‚ information‚ and transportation technologies. The other factor is the demise of communism in Russia. declining trade barriers. the strength of the U.S. dollar and Japanese Yen. fewer international conflicts. the influence of the
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Executive Summary In fierce competition with Boeing‚ venture into VLA segment – as a rather neglected segment by Boeing – could pose as a strategic opportunity for Airbus which it could utilize to build a competitive advantage combined with its technological resources and capabilities. However‚ its assumptions of a drastic increase in VLAs demanded in next 20 years along with its ability to satisfy most of this are too optimistic. Provided that these assumptions (inc. breakeven points‚ initial order
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manufacturers and hence transportation and assembly of the final parts are increased in addition to the added problems or organizing the transportation operations‚ in the case of the 767 parts were transported from as far away as Japan to Seattle. To offset these costs airplane manufacturers usually rely on developing a platform every decade or more and producing as many derivatives from that platform as possible. In designing the platform special care is always taken in making sure the desired derivatives
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Wdebt = proportion of debt in a market- value capital structure rd = pretax cost of debt capital tc = marginal effective corporate tax rate Wequity = proportion of equity in a market-value capital structure re = cost of equity capital We know from the case that: Tc = 35% Rf = 0.85% Wdebt = 44646/129686= 0.344% Wequity = 85040/129686= 0.656% From Exhibit 11‚ rd is calculated as below which is 5.335% |Debt amount |Price |Market value |YTM |Weighted YTM | |202 |106.175 |214.474 |3.911%
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In the Airbus case we are faced with a capital budgeting decision. It is the planning process used to determine whether a firm’s long term investments such as new machinery‚ replacement machinery‚ new plants‚ new products‚ and research development projects are worth pursuing. It is budget for major capital‚ or investment‚ expenditures. Capital budgeting decisions are crucial to a firm’s success for several reasons. First‚ capital expenditures typically require large outlays of funds. Second‚ firms
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Airbus A3XX: Developing the World’s Largest Commercial Jet Introduction: From its inception in 1970‚ Airbus has maintained a reputation for innovative design and technology. Airbus has employed a “fly-by-wire” technology on all of its planes as an efficient alternative to computerized control for mechanical linkages. In addition‚ Airbus streamlined operations and features that have lead to better pilot utilization and lower training costs. These advances help explain why Airbus had received over
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US China Trade Dispute CJ Keist CSU-Global Campus ENC 500 – Global Economics Dr. William Cheng Dec. 25th‚ 2011 CASE STUDY: Analysis of the US-China trade relationship. Introduction The United States and China have had a long and complicated trading relationship. Both countries are greatly dependent on each other‚ and yet are so contradictory in many political and social problems affecting the entire world. These constant differences between the two nations have put extreme pressures
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